GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 to July 31, 2026 across Amazon and lowes.com, Kawasaki — a brand carried by Kawasaki Motors, a majority-owned subsidiary of Kawasaki Heavy Industries (TYO: 7012) — posted an average product price of $36.31. Channel concentration is a defining feature of the brand's footprint, with Amazon accounting for 95.3% of year-to-date revenue and lowes.com contributing the remaining 4.7%. Revenue momentum has softened over the May–July 2026 tracking window, falling 22.8% overall and declining a further 7.4% in the most recent month. Pricing has moved in the opposite direction, with the average selling price climbing 17.8% across the same period to reach $42.40. The combination of rising prices and contracting revenue suggests unit volumes are under greater pressure than the headline sales figures alone imply.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 19% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 17% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Kawasaki on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Kawasaki.
BY REVIEW COUNT
Across 202K ratings on 2 channels, Kawasaki averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 202K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$58.98
Price
$889K
Revenue
$38.31
Price
$364K
Revenue
$1,697.87
Price
$348K
Revenue
$254.99
Price
$182K
Revenue
$32.33
Price
$180K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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