GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon and Best Buy, JBL maintained a strong retail presence with an average product price of $98.01. Amazon dominated as JBL's primary sales channel, commanding an impressive 90.5% of total revenue share, while Best Buy accounted for 8.6%. Despite its channel dominance, JBL experienced a notable 20.7% decline in revenue over the tracked period, signaling potential headwinds in consumer demand. Interestingly, the brand's average price trended upward by 4.8% during the same window, suggesting a shift toward higher-priced product sales even as overall volume softened. The JBL Charge 6 and PartyBox Stage 320 emerged as key premium offerings, with price points of $196.01 and up to $580.47 respectively, anchoring the brand's presence in both the portable speaker and party speaker segments.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 21% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for JBL on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for JBL.
