GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, JBL generated 91.0% of its revenue through Amazon and 8.5% through Best Buy during Q1 2026 (January–March 2026). The brand's average product price stood at $96.41 across tracked retailers, though pricing trended upward with a 14.2% increase over the quarter. Despite rising prices, JBL experienced a notable 47.6% revenue decline over the same period, signaling potential demand softening. Top-selling products on Amazon included the JBL Charge 6 at $195.28 and the JBL Tune 770NC at $114.66, while Best Buy's lineup skewed toward higher-ticket items like the PartyBox Stage 320 at approximately $580.00. These insights underscore JBL's heavy reliance on Amazon as its primary revenue driver, making marketplace optimization critical to the brand's retail strategy.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 48% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 14% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for JBL on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for JBL.
