GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 to September 30, 2026 across Amazon, lowes.com and Best Buy shows Edifier — the flagship brand of Shenzhen Edifier Technology Co., Ltd. (SZSE: 002351) — commanding an average product price of $159.04. Channel concentration is the defining feature of the brand's footprint, with Amazon accounting for 96.3% of year-to-date revenue, leaving lowes.com at 1.5% and Best Buy at 1.3%. Revenue momentum has softened modestly, slipping 1.6% month over month and 1.3% across the tracked quarter. Pricing, by contrast, has firmed, with the average selling price rising 4.1% month over month to $163.89 and 5.4% over the period. Together, these Grips Intelligence figures point to a brand trading volume growth for higher realized price points while remaining heavily dependent on a single retail channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Edifier on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Edifier.
BY REVIEW COUNT
Across 557K ratings on 3 channels, Edifier averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 557K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$134.32
Price
$1.55M
Revenue
$186.00
Price
$876K
Revenue
$186.97
Price
$512K
Revenue
$128.44
Price
$421K
Revenue
$190.05
Price
$286K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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