GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Amazon, menards.com, acehardware.com and lowes.com, Iron Out generated an average product price of $10.12. Amazon accounted for the largest slice of tracked revenue at 40.0%, followed closely by menards.com at 34.6%, making the two retailers responsible for roughly three-quarters of the brand's measured sales. Acehardware.com and lowes.com rounded out the mix with 15.2% and 10.2% shares respectively, indicating a relatively concentrated distribution footprint. Momentum softened over the period, with revenue down 7.5% month over month and off 14.3% overall across the tracked window. Pricing showed a similar pattern, slipping 4.6% overall despite a modest 1.3% month-over-month uptick to $10.15.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Iron Out on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Iron Out.
BY REVENUE
Iron Out sells 51% online and 49% offline. Online runs through 2 channels; offline through 3.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 369K ratings on 4 channels, Iron Out averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 369K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$142.47
Price
$27K
Revenue
$34.20
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
