According to Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Amazon, Lowe's, Menards, Ace Hardware and Home Depot, Hercules maintains an average product price of $12.60. Amazon is by far the brand's largest revenue driver, accounting for 48.1% of year-to-date sales, roughly double the 21.5% share held by lowes.com. Menards contributes another 14.7%, with acehardware.com at 10.5% and homedepot.com trailing at just 4.7%, pointing to a concentrated but multi-retailer distribution footprint. Momentum has been positive through the summer window, with revenue up 16.5% over the June–August period and a 15.2% month-over-month gain in the most recent month. Average selling price rose in tandem, climbing 16.9% to $14.69, suggesting the revenue lift is being driven as much by pricing and mix as by unit volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 17% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hercules on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Hercules.
BY REVENUE
Hercules sells 59% online and 41% offline. Online runs through 3 channels; offline through 3.
Online
59%
41%
Offline
Online channels
59%
Offline channels
41%
BY REVIEW COUNT
Across 621K ratings on 5 channels, Hercules averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 621K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$330.83
Price
$177K
Revenue
$144.03
Price
$117K
Revenue
$129.90
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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