Home/Insights/Brands/GoveeProduct Intelligence - 2026 YTD USA

Govee

1M+

Products Sold, Jan to Aug 2026

1,300+

# Offline Stores

$71.89

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Govee Market Overview

Grips Intelligence in-store data tracked across Amazon, Lowe's and Best Buy from January 1 to August 31, 2026 shows Govee carrying an average product price of $71.89. Amazon is overwhelmingly dominant, accounting for 94.8% of year-to-date revenue, while lowes.com contributes 2.9% and Best Buy just 1.7%. Over the June-August timeseries window, revenue grew 12.3% overall, though the most recent month fell 12.9% against the prior month. Pricing has been largely stable, edging up 0.8% across the period to a most recent monthly average of $74.89, despite a 7.6% month-over-month decline. The combination of heavy single-channel concentration and a premium average selling price near $72 leaves Govee's measured performance closely tied to Amazon momentum.

Revenue Share by Channel
Data covers Amazon, Lowe's, Best Buy

Govee's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 12% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Govee's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.

Average price

Absolute values in $

Start benchmarking for free

Govee's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Govee on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Govee's channels

REVENUE SHARE

Revenue distribution across tracked channels for Govee.

Channels by revenue share

Distribution in %

Govee's customer ratings

BY REVIEW COUNT

Across 5.1M ratings on 3 channels, Govee averages 4.5. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 5.1M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Govee

BY REVENUE

Lowe's
Lowe's
#1Govee 48-ft Plug-in Clear Indoor/Outdoor String Light with 15 Multicolor -Light LED Globe Bulbs Bluetooth and Wi-Fi Compatibility

$85.44

Price

$309K

Revenue

#2Govee 100-ft Plug-in White Indoor/Outdoor String Light with Color changing -Light LED Mini Bulbs Bluetooth Compatibility Wi-Fi Compatibility

$288.07

Price

$284K

Revenue

#3Govee Smart Outdoor Spotlights 4 pack 500 -Lumens 36 -Watt Black Low voltage Color Changing Plug-in Smart Compatible LED Spot light kit

$95.29

Price

$220K

Revenue

#4Govee Wi-Fi 800LM RGBWW Smart LED Bulb 4 Pack 60 -Watt EQ A19 Multicolor Medium screw base E26 Dimmable Smart LED General purpose Light Bulb 4 -Pack

$31.49

Price

$183K

Revenue

#5Govee Indoor 49.2-ft LED Multicolor Strip Light

$64.40

Price

$82K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved