GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, Best Buy, homedepot.com, lowes.com and Newegg between January 1 and September 30, 2026 shows GoPro, operated by GoPro, Inc. (NASDAQ: GPRO), running a highly concentrated channel strategy. Amazon alone accounts for 89.7% of year-to-date revenue, leaving Best Buy at 3.5%, homedepot.com at 2.8%, lowes.com at 2.1% and Newegg at 1.9%. The brand's average selling price sits at $221.20 across the tracked period, with the latest monthly reading at $214.74, down 1.8% month over month and 3.5% across the Q3 window. Revenue momentum has been softer, falling 16.7% in the most recent month and 23.5% overall during the July–September stretch. That combination of price erosion and a single dominant channel is the key dynamic to watch in GoPro's near-term retail performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for GoPro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for GoPro.
BY REVIEW COUNT
Across 546K ratings on 5 channels, GoPro averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 546K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$435.92
Price
$1.85M
Revenue
$377.14
Price
$1.72M
Revenue
$457.03
Price
$1.49M
Revenue
$206.09
Price
$1.29M
Revenue
$330.18
Price
$1.08M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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