GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, GoPro generated the vast majority of its revenue through Amazon, which accounted for 93.0% of its retailer revenue share between January and March 2026, with Best Buy trailing significantly at just 6.4%. The brand's average product price during this period stood at $249.67, though pricing showed a slight downward trend with a 1.1% overall decrease across the quarter. GoPro faced notable headwinds, with revenue declining 40.0% over the tracked period, signaling potential challenges in consumer demand or shifting market dynamics. The HERO13 Black remains the cornerstone of GoPro's product lineup on Amazon, with bundle configurations pushing average prices well above $400, including the top-listed Accessory Bundle at $413.04. These insights, sourced from Grips Intelligence, suggest that while GoPro maintains a strong Amazon-centric distribution strategy, the significant revenue decline warrants close attention heading into Q2 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 40% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for GoPro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for GoPro.
BY REVENUE
$413.04
Price
$2.65M
Revenue
$387.11
Price
$2.54M
Revenue
$384.02
Price
$2.17M
Revenue
$503.67
Price
$1.17M
Revenue
$213.70
Price
$375K
Revenue
