GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Ginsey generated an average product price of $15.29 across tracked retailers between January and April 2026. Amazon dominates as Ginsey's primary retail channel, accounting for 96.5% of the brand's total revenue share, with menards.com capturing the remaining 3.2%. The brand experienced strong momentum during this period, with overall revenue growing 18.2% alongside a 4.9% increase in average pricing, signaling healthy demand and pricing power. Ginsey's top-performing products on Amazon include the Bluey Playtime Floor Potty Trainer priced at $30.84 and the Bluey Soft Potty Seat at $12.97. These trends suggest Ginsey is effectively leveraging licensed character branding to strengthen its market position across key retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 18% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Ginsey on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Ginsey.
