GE

GE Market Overview

According to in-store data from Grips Intelligence, GE maintained an average product price of $115.06 across five major retailers tracked from January to April 2026. Best Buy dominated GE's revenue share at 71.9%, followed by Lowe's at 14.5% and Amazon at 9.8%, indicating a heavy reliance on a single retail channel. Notably, GE's average price decreased by 33.9% over the tracked period, signaling aggressive discounting or a shift in product mix. Overall revenue also declined by 32.4% during the same timeframe, suggesting the brand faced significant headwinds in early 2026. Together, Home Depot and Ace Hardware accounted for just 3.4% of GE's revenue share, highlighting opportunities for expanded distribution.