According to Grips Intelligence in-store data covering January 1 to September 30, 2026 across Amazon, acehardware.com, lowes.com, homedepot.com and menards.com, Funsicle — a brand of the privately held Hong Kong group Polygroup — generated its revenue across a notably balanced retail mix. Amazon led with a 31.6% revenue share, but acehardware.com followed closely at 25.2% and lowes.com at 20.4%, with homedepot.com (12.1%) and menards.com (10.6%) splitting the remainder. That distribution means no single channel accounts for even a third of tracked sales, an unusually diversified footprint for the category. Pricing trended upward over the period, with the average price climbing 33.6% to $37.31 in the latest month, well above the $31.59 year-to-date average. Revenue, however, contracted sharply into the back half of the window, falling 58.0% month over month and 75.8% across the tracked timeseries, consistent with a steep seasonal unwind.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 76% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 34% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Funsicle on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Funsicle.
BY REVENUE
Funsicle sells 63% online and 37% offline. Online runs through 3 channels; offline through 3.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 18K ratings on 5 channels, Funsicle averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 18K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$190.85
Price
$397K
Revenue
$152.86
Price
$346K
Revenue
$128.53
Price
$319K
Revenue
$75.64
Price
$311K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis