GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Funsicle generated the largest share of its revenue through Home Depot at 35.1%, closely followed by Lowe's at 32.4%, with Menards and Amazon contributing 18.8% and 13.7% respectively. The brand's revenue surged by 223.2% over the tracked period from March to May 2026, signaling strong seasonal demand acceleration. Despite this impressive revenue growth, Funsicle's average product price declined 45.1% over the same period, suggesting a shift toward more affordable product lines or aggressive promotional activity. The current average product price sits at $39.31, with the brand's catalog spanning a wide range from budget-friendly kiddie pools under $13 to premium above-ground pool sets priced near $2,000. Funsicle's diversified retail distribution across four major retailers positions it as a broadly accessible brand in the outdoor recreation space.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 225% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 45% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Funsicle on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Funsicle.
BY REVENUE
Funsicle sells 79% online and 21% offline. Online runs through 3 channels; offline through 2.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 6.7K ratings on 4 channels, Funsicle averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 6.7K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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