GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Newegg, Best Buy and lowes.com from January 1 to September 30, 2026, Fujifilm — a brand under Tokyo-listed FUJIFILM Holdings Corporation (TSE: 4901) — holds an average product price of $109.76. Amazon dominates the brand's measured revenue with a 76.5% share, followed by Newegg at 20.1%, while Best Buy (2.3%) and lowes.com (1.2%) together account for under 4%. Revenue rose 4.2% month-over-month in the most recent period but remains down 3.8% across the tracked timeframe. Average selling price moved in the opposite direction, climbing 6.9% month-over-month to $119.25 and 8.4% overall, pointing to a mix shift toward higher-ticket items. That premiumization is most visible on Newegg, where bundled X100VI configurations carry average prices between roughly $2,375 and $3,410, versus the sub-$60 film multipacks leading Amazon and Best Buy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Fujifilm on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Fujifilm.
BY REVIEW COUNT
Across 3M ratings on 4 channels, Fujifilm averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 3M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,861.35
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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