Home/Insights/Brands/BrotherProduct Intelligence - 2026 YTD USA

Brother

1M+

Products Sold, Jan to Jun 2026

950+

# Offline Stores

$106.51

Avg. Price

4.6

Avg. Rating

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Brother Market Overview

According to Grips Intelligence data covering January 1 to June 30, 2026 across offline/in-store channels including Amazon, Office Depot, Best Buy, Newegg, and Lowe's, Brother Industries (OTCMKTS: BRTHY) saw its parent company manufacture and sell communications and printing equipment in Japan, the United States, China, and internationally. Grips Intelligence data shows Amazon dominated Brother's revenue mix with a 67.3% share, followed by Office Depot at 26.5%, while the remaining three channels collectively accounted for under 6%. The brand's average product price landed at $105.90, with the most recent month reaching $108.76 and reflecting an overall increase of 2.6% across the tracked period. However, revenue softened notably, dropping 8.4% versus the prior month and declining 10.0% overall, per Grips Intelligence. This channel concentration and pricing resilience amid falling revenue mark the key dynamics for Brother in the first half of 2026.

Revenue Share by Channel
Data covers Amazon, Office Depot, Best Buy, Newegg, Lowe's

Brother's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 10% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Brother's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 3% from Apr to Jun.

Average price

Absolute values in $

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Brother's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Brother on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Brother's channels

REVENUE SHARE

Revenue distribution across tracked channels for Brother.

Channels by revenue share

Distribution in %

Brother's online vs offline revenue split

BY REVENUE

Brother sells 72% online and 28% offline. Online runs through 3 channels; offline through 2. Online share has moved from 9% in Feb to 73% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

72%

28%

Offline

Online share trend

Feb – Jun

Online channels

72%

Amazon.com
Newegg.com
Lowes.com

Offline channels

28%

Office Depot stores
Best Buy stores

Brother's customer ratings

BY REVIEW COUNT

Across 4M ratings on 5 channels, Brother averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 4M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Brother

BY REVENUE

Amazon
Amazon
#1Brother DCP-L2640DW Wireless Compact Monochrome Multi-Function Laser Printer with Copy and Scan, Duplex, Mobile, Black & White | Includes Refresh Subscription Trial(1), Amazon Dash Replenishment Ready

$209.99

Price

$8.7M

Revenue

#2Brother Genuine TN2294PK Standard Yield 4-Pack Printer Toner Cartridges - Black, Cyan, Magenta, Yellow Toner Multipack

$300.99

Price

$5.2M

Revenue

#3Brother Work Smart 1360 Wireless Color Inkjet All-in-One Printer with Automatic Duplex Printing and 1.8” Color Display | Includes Refresh Subscription Trial(1) (MFC-J1360DW) (Uses LC501 Series Inks)

$109.98

Price

$3.98M

Revenue

#4Brother MFC-L3780CDW Wireless Digital Color All-in-One Printer with Laser Quality Output, Single Pass Duplex Copy & Scan | Includes 4 Month Refresh Subscription Trial ¹ Amazon Dash Replenishment Ready

$569.98

Price

$3.54M

Revenue

#5Brother HL-L2460DW Wireless Compact Monochrome Laser Printer with Duplex, Mobile Printing, Black & White Output | Includes Refresh Subscription Trial(1), Amazon Dash Replenishment Ready

$179.99

Price

$2.07M

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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