Home/Insights/Brands/BrotherProduct Intelligence - 2026 YTD USA

Brother

2M+

Products Sold, Jan to Sep 2026

1,000+

# Offline Stores

$107.27

Avg. Price

4.6

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Brother Market Overview

Grips Intelligence in-store data tracked across Amazon, Office Depot, Best Buy, Newegg and Lowe's from January 1 to September 30, 2026 shows Brother, a brand owned by Tokyo-listed Brother Industries, Ltd. (TYO: 6448), maintaining a heavily concentrated retail footprint. Amazon alone accounts for 66.0% of year-to-date revenue, with Office Depot adding a further 27.2%, meaning just two retailers drive more than 93% of tracked sales. Best Buy (2.3%), Newegg (2.2%) and Lowe's (1.6%) each contribute marginal shares by comparison. Momentum was strong in the July–September window, with revenue up 22.0% month over month and 23.2% across the quarter overall. Pricing moved higher alongside volume, as the average price climbed 7.5% month over month to $113.33 and rose 6.3% over the period, against a year-to-date average of $107.27.

Revenue Share by Channel
Data covers Amazon, Office Depot, Best Buy, Newegg, Lowe's

Brother's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 23% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Brother's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 6% from Jul to Sep.

Average price

Absolute values in $

Start benchmarking for free

Brother's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Brother on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Brother's channels

REVENUE SHARE

Revenue distribution across tracked channels for Brother.

Channels by revenue share

Distribution in %

Brother's online vs offline revenue split

BY REVENUE

Brother sells 71% online and 29% offline. Online runs through 4 channels; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

71%

29%

Offline

Online channels

71%

Amazon.com
Newegg.com
Lowes.com
HomeDepot.com

Offline channels

29%

Office Depot stores
Best Buy stores

Brother's customer ratings

BY REVIEW COUNT

Across 4.19M ratings on 5 channels, Brother averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 4.19M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Brother

BY REVENUE

Amazon
Amazon
#1Brother DCP-L2640DW Wireless Compact Monochrome Multi-Function Laser Printer with Copy and Scan, Duplex, Mobile, Black & White | Includes Refresh Subscription Trial(1), Amazon Dash Replenishment Ready

$209.99

Price

$12M

Revenue

#2Brother Genuine TN2294PK Standard Yield 4-Pack Printer Toner Cartridges - Black, Cyan, Magenta, Yellow Toner Multipack

$300.72

Price

$8.5M

Revenue

#3Brother MFC-L3780CDW Wireless Digital Color All-in-One Printer with Laser Quality Output, Single Pass Duplex Copy & Scan | Includes 4 Month Refresh Subscription Trial ¹ Amazon Dash Replenishment Ready

$569.98

Price

$5.1M

Revenue

#4Brother Genuine TN830XL 2PK Black High Yield Printer Toner Cartridge 2-Pack – Print up to 3,000 Pages Each(1)

$176.48

Price

$5.1M

Revenue

#5Brother Work Smart 1360 Wireless Color Inkjet All-in-One Printer with Automatic Duplex Printing and 1.8” Color Display | Includes Refresh Subscription Trial(1) (MFC-J1360DW) (Uses LC501 Series Inks)

$100.35

Price

$3.26M

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved