GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon, Office Depot, Best Buy, and Newegg from January to February 2026, Canon's online retail performance showed notable shifts during this period. Amazon dominated Canon's revenue distribution, commanding an overwhelming 86.6% share across tracked retailers, far outpacing Office Depot at 7.5% and Best Buy at 4.8%. The brand experienced a significant revenue decline of 33.7% over the tracked period, signaling potential headwinds in consumer demand or seasonal softness. This revenue drop was accompanied by an 18.9% decrease in average product price, which fell to $131.78, suggesting increased promotional activity or a shift in product mix toward lower-priced items. Canon's pricing strategy and heavy reliance on Amazon as its primary revenue channel remain key dynamics to watch in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 34% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 19% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Canon on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Canon.
BY REVENUE
$664.13
Price
$497K
Revenue
$665.51
Price
$379K
Revenue
$515.39
Price
$316K
Revenue
$500.42
Price
$173K
Revenue
$500.52
Price
$142K
Revenue
