According to in-store data from Grips Intelligence, Fortress generated the majority of its revenue at homedepot.com, which accounted for 60.9% of total revenue share between January and April 2026, followed by menards.com at 22.2% and lowes.com at 11.7%. The brand's average product price stood at $64.85 across all tracked retailers during this period. Notably, Fortress experienced impressive revenue growth of 219.2% over the observed trend period, signaling strong and accelerating demand. Month-over-month revenue also surged by 59.7%, while average pricing climbed 22.0% overall, suggesting both rising consumer interest and increasing price positioning. Amazon represented just 5.2% of revenue share, indicating that Fortress remains heavily concentrated within home improvement retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 219% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 22% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Fortress on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Fortress.
BY REVENUE
$101.79
Price
$221K
Revenue
$102.99
Price
$79K
Revenue