GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence, Ferry-Morse—a brand of publicly traded parent company Central Garden & Pet Company (NASDAQ: CENTA)—saw its offline sales concentrate heavily among a few retail partners between January 1 and June 30, 2026, across the five in-store channels tracked. Lowe's dominated with a 51.6% revenue share, followed by Ace Hardware at 31.9% and Menards at 10.7%, while Amazon (4.8%) and Home Depot (1.1%) trailed. During the April–June timeframe, revenue fell 66.7% overall and dropped 54.4% versus the prior month, signaling a steep seasonal decline. The average product price also softened, decreasing 6.2% overall to settle around $9.25 across the period. This concentration and pricing pressure highlight both the brand's dependence on top hardware retailers and the pronounced seasonality of its in-store performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 67% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Ferry-Morse on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Ferry-Morse.
BY REVENUE
Ferry-Morse sells 51% online and 49% offline. Online runs through 3 channels; offline through 3. Online share has moved from 42% in Feb to 63% in Jun.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 64K ratings on 5 channels, Ferry-Morse averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 64K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$108.89
Price
$108K
Revenue
$54.99
Price
$38K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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