GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering 1 January to 30 September 2026 across Amazon, Lowe's, Newegg and Best Buy, Eufy — an in-house brand of Anker Innovations (SZSE: 300866) — maintains an average product price of $212.10. Distribution is heavily concentrated, with Amazon accounting for 75.6% of year-to-date revenue, far ahead of lowes.com at 14.4%, Newegg at 7.0% and Best Buy at just 2.5%. Momentum has softened over the tracked period, with revenue down 24.1% overall and a 17.8% month-over-month decline in the most recent reading. Pricing has drifted lower in parallel, with the average price easing to $208.01, a 4.9% monthly drop and a 1.6% decline across the period. The combination of falling revenue and softening price points suggests promotional pressure rather than a pure volume story, while the narrow channel mix leaves Eufy highly exposed to performance on a single retailer.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Eufy on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Eufy.
BY REVIEW COUNT
Across 2.4M ratings on 4 channels, Eufy averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 2.4M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$322.49
Price
$12M
Revenue
$521.20
Price
$8.6M
Revenue
$633.05
Price
$6.6M
Revenue
$164.32
Price
$6.3M
Revenue
$207.35
Price
$3.23M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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