GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Dymo generated an average product price of $40.40 across Amazon, Office Depot, Newegg, and Lowes.com from January to May 2026. Amazon dominated Dymo's retail landscape, commanding a significant 77.0% revenue share, far outpacing Office Depot at 16.2%, Newegg at 3.5%, and Lowes.com at 2.9%. The brand experienced steady momentum with overall revenue growing 1.9% during the tracked period. Dymo's average price also saw a slight uptick of 0.1% over the same timeframe, signaling stable pricing power across its retail channels. These insights highlight Dymo's heavy reliance on Amazon as its primary revenue driver while maintaining a diversified presence across specialty and home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Dymo on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Dymo.
BY REVENUE
Dymo sells 82% online and 18% offline. Online runs through 3 retailers; offline through 3.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 1.49M ratings on 4 retailers, Dymo averages 4.4★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.4
/ 5
From 1.49M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$55.87
Price
$1.43M
Revenue
$274.00
Price
$764K
Revenue
$47.10
Price
$413K
Revenue
