GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Office Depot, Amazon, lowes.com and menards.com from January 1 to August 31, 2026 shows Deflecto, a brand owned by Acacia Research Corporation (NASDAQ: ACTG), maintaining a notably balanced retail footprint. Office Depot leads with 35.6% of year-to-date revenue share, closely trailed by Amazon at 32.9%, while lowes.com (18.4%) and menards.com (13.1%) round out the mix. That near-even split between the top two channels means no single retailer accounts for more than roughly a third of tracked sales, limiting concentration risk. Momentum has softened, however, with revenue down 12.1% over the tracked window and a 9.9% month-over-month decline in the most recent period. Pricing has drifted lower as well, with the average product price at $11.35 year to date and the most recent monthly average of $10.56 reflecting a 6.1% decrease over the period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Deflecto on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Deflecto.
BY REVENUE
Deflecto sells 47% online and 53% offline. Online runs through 2 channels; offline through 3.
Online
47%
53%
Offline
Online channels
47%
Offline channels
53%
BY REVIEW COUNT
Across 298K ratings on 4 channels, Deflecto averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 298K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$8.92
Price
$84K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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