Home/Insights/Brands/DeflectoProduct Intelligence - 2026 YTD USA

Deflecto

100K+

Products Sold, Jan to Sep 2026

1,400+

# Offline Stores

$10.55

Avg. Price

4.4

Avg. Rating

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Deflecto Market Overview

Grips Intelligence in-store data tracked across Office Depot, Amazon, Lowe's and Menards from January 1 to September 30, 2026 shows Deflecto, a subsidiary of Acacia Research Corporation (NASDAQ: ACTG), maintaining a diversified retail footprint with an average product price of $10.66. Office Depot leads distribution at 36.0% of year-to-date revenue share, closely followed by Amazon at 33.1%, indicating a near-even split between office-channel and marketplace demand. Home improvement accounts for the remaining 31%, with lowes.com contributing 18.0% and menards.com 13.0%. Momentum softened over the July–September window, as revenue declined 8.1% across the period despite a modest 1.4% month-over-month uptick in the most recent month. Pricing pressure was more pronounced, with the average selling price falling 13.3% over the quarter to $9.07, a 12.0% month-over-month drop that suggests heavier promotional activity or a shift toward lower-priced assortments.

Revenue Share by Channel
Data covers Amazon, Office Depot, Lowe's, Menards

Deflecto's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 8% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Deflecto's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 13% from Jul to Sep.

Average price

Absolute values in $

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Deflecto's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Deflecto on Amazon.

Amazon

Categories by revenue share

Distribution in %

Deflecto's channels

REVENUE SHARE

Revenue distribution across tracked channels for Deflecto.

Channels by revenue share

Distribution in %

Deflecto's online vs offline revenue split

BY REVENUE

Deflecto sells 49% online and 51% offline. Online runs through 2 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

49%

51%

Offline

Online channels

49%

Amazon.com
Lowes.com

Offline channels

51%

Office Depot stores
Menards stores
Lowe's stores

Deflecto's customer ratings

BY REVIEW COUNT

Across 274K ratings on 4 channels, Deflecto averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 274K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Deflecto

BY REVENUE

Lowe's
Lowe's
#1Deflecto 10.44-in x 5.69-in Adjustable Magnetic Mount Plastic Sidewall/Ceiling Air Deflector

$8.97

Price

$80K

Revenue

#2Deflecto 4-in x 5.0-ft Aluminum Flexible Duct

$21.03

Price

$30K

Revenue

#3Deflecto 4-in x 5.0-ft Aluminum Flexible Duct

$19.31

Price

$29K

Revenue

#4Deflecto 4-in x 50.0-ft Aluminum Flexible Duct

$29.99

Price

$28K

Revenue

#5Premium Wireless Headphones XR500

$149.99

Price

Revenue

#6Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#7Advanced Portable Speaker System

$89.99

Price

Revenue

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