Home/Insights/Brands/DeflectoProduct Intelligence - 2026 YTD USA

Deflecto

100K+

Products Sold, Jan to Jun 2026

1,400+

# Offline Stores

$11.87

Avg. Price

4.4

Avg. Rating

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Deflecto Market Overview

According to Grips Intelligence in-store data tracked across Office Depot, Amazon, lowes.com, and menards.com from January 1 to June 30, 2026, Deflecto—owned by parent company Acacia Research Corporation (Nasdaq: ACTG)—maintained an average product price of $11.85 across channels. Office Depot led as the top revenue-driving channel with a 38.2% share, followed by Amazon at 30.6%, while lowes.com and menards.com contributed 17.5% and 13.7%, respectively. Overall revenue declined 5.8% across the tracked period, including a 4.0% month-over-month drop. Average selling prices softened notably, falling 10.5% over the period and 5.1% in the most recent month to $11.24. These Grips Intelligence datapoints point to combined pressure on both revenue and pricing across Deflecto's retail footprint during the first half of 2026.

Revenue Share by Channel
Data covers Office Depot, Amazon, Lowe's, Menards

Deflecto's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 6% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Deflecto's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 11% from Apr to Jun.

Average price

Absolute values in $

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Deflecto's categories

REVENUE SHARE

Lowe's

Revenue distribution across product categories for Deflecto on Lowe's.

Lowe's

Categories by revenue share

Distribution in %

Deflecto's channels

REVENUE SHARE

Revenue distribution across tracked channels for Deflecto.

Channels by revenue share

Distribution in %

Deflecto's online vs offline revenue split

BY REVENUE

Deflecto sells 45% online and 55% offline. Online runs through 2 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

45%

55%

Offline

Online channels

45%

Amazon.com
Lowes.com

Offline channels

55%

Office Depot stores
Menards stores
Lowe's stores

Deflecto's customer ratings

BY REVIEW COUNT

Across 337K ratings on 4 channels, Deflecto averages 4.4. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 337K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Deflecto

BY REVENUE

Lowe's
Lowe's
#1Deflecto 10.44-in x 5.69-in Adjustable Magnetic Mount Plastic Sidewall/Ceiling Air Deflector

$8.89

Price

$68K

Revenue

#2Deflecto 4-Inches x 60-Inches Aluminum Flexible Duct

$21.00

Price

$30K

Revenue

#3Deflecto 4-in x 50.0-ft Aluminum Flexible Duct

$35.99

Price

$27K

Revenue

#4Deflecto 4-in x 600-in Aluminum Flexible Duct

$29.99

Price

$26K

Revenue

#5Deflecto 4-in x 60-in Aluminum Flexible Duct

$19.07

Price

$17K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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