CMI's offline retail footprint is concentrated across four major chains, with homedepot.com capturing 41.6% of year-to-date revenue, lowes.com following at 35.4%, and menards.com and Amazon splitting the remainder at 11.6% and 11.4% respectively, according to Grips Intelligence data tracked from January 1 to September 30, 2026. The brand's average product price sits at $63.20, though pricing has trended downward, declining 10.7% over the measured period to $56.57 in the most recent month. Revenue has been volatile, posting a 12.8% month-over-month gain in the latest period despite an overall 14.4% decline across the broader window. Top-performing items skew well above the brand average, with Home Depot's Blanchard Retrofit Workstation line reaching $553.67 and Lowe's premium faucet assortment commanding $166 to $216. The combination of falling average prices and premium-priced bestsellers suggests a widening assortment spread that merits monitoring in coming quarters.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for CMI on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for CMI.
BY REVENUE
CMI sells 83% online and 17% offline. Online runs through 3 channels; offline through 2.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 5.8K ratings on 4 channels, CMI averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 5.8K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$378.60
Price
$54K
Revenue
$471.59
Price
$20K
Revenue
$548.74
Price
$18K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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