GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Little Giant generated the majority of its revenue through Menards, which accounted for 50.1% of total revenue share across five tracked retailers from January to April 2026. Amazon followed as the second-largest channel at 29.0%, while Ace Hardware, Lowe's, and Home Depot collectively represented roughly 21% of the brand's revenue. The brand's average product price stood at $76.31 during the tracked period. Notably, Little Giant experienced significant revenue growth of 74.4% over the observed timeframe, signaling strong momentum heading into mid-2026. Average prices also trended upward, rising 11.8% overall, suggesting a possible shift toward higher-value product sales or pricing adjustments across retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 57% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 6% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Little Giant on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Little Giant.
BY REVENUE
Little Giant sells 49% online and 51% offline. Online runs through 3 retailers; offline through 3.
Online
49%
51%
Offline
Online channels
49%
Offline channels
51%
BY REVIEW COUNT
Across 921K ratings on 5 retailers, Little Giant averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 921K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$170.42
Price
$685K
Revenue
$366.89
Price
$347K
Revenue
$50.20
Price
$273K
Revenue
$56.04
Price
$265K
Revenue
