GRIPS CUSTOMERS & RESEARCH PARTNERS
CLR's in-store performance, tracked by Grips Intelligence from January 1 to September 30, 2026 across Amazon, lowes.com and homedepot.com, shows a brand heavily concentrated in a single channel. Amazon accounts for 74.7% of year-to-date revenue, with lowes.com contributing 23.4% and homedepot.com trailing at just 1.9%. The average product price sits at $10.74 for the full period, placing CLR firmly in the accessible mid-tier price band. More recently, average price slipped 3.5% to $10.34, including a 3.1% month-over-month decline in the latest period. Despite that softening price, revenue still grew 4.3% over the quarter and 4.8% month-over-month, suggesting volume gains are more than offsetting the discounting.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for CLR on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for CLR.
BY REVENUE
CLR sells 82% online and 18% offline. Online runs through 3 channels; offline through 1.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 539K ratings on 3 channels, CLR averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 539K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$5.24
Price
$686K
Revenue
$24.94
Price
$656K
Revenue
$14.99
Price
$295K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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