GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, lowes.com and homedepot.com from January 1 to August 31, 2026 shows CLR generating the large majority of its revenue on a single platform, with Amazon accounting for 76.1% of the brand's year-to-date sales. Lowes.com is the clear secondary channel at 21.9% share, while homedepot.com contributes just 2.0%, leaving the brand heavily exposed to marketplace dynamics. The average product price sits at $11.38 year to date, though the trend has been downward, with pricing falling 12.5% over the tracked period to $10.78 in the most recent month. Despite that pricing pressure, revenue has been broadly stable, edging up 0.4% overall and dipping only 0.1% month over month. Taken together, the Grips Intelligence figures point to a brand holding volume steady while trading at progressively lower price points.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for CLR on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for CLR.
BY REVENUE
CLR sells 79% online and 21% offline. Online runs through 3 channels; offline through 1.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 433K ratings on 3 channels, CLR averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 433K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$5.26
Price
$527K
Revenue
$24.92
Price
$518K
Revenue
$14.99
Price
$196K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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