GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon and acehardware.com from January 1 to September 30, 2026 shows Microban maintaining an average product price of $14.69. Channel concentration is extreme, with Amazon accounting for 98.3% of year-to-date revenue and acehardware.com contributing just 1.2%. Revenue momentum has been positive over the July–September window, growing 16.6% across the period despite a 2.8% month-over-month dip in the most recent month. Pricing has drifted slightly lower, down 1.4% overall even as the latest month ticked up 1.2% to $14.51. The combination of rising revenue and modestly softening average price suggests volume gains are driving Microban's recent growth rather than pricing power.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Microban on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Microban.
BY REVIEW COUNT
Across 227K ratings on 2 channels, Microban averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 227K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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