GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to May 2026 across Amazon, Ace Hardware, Lowes, and Menards, Brasso maintains an average product price of $5.68. Amazon dominates as the leading retailer for Brasso, commanding a significant 54.8% revenue share, followed by Ace Hardware at 28.5%. The brand has experienced strong momentum during this period, with overall revenue growing 21.4% alongside a notable 31.4% increase in average pricing. Lowes and Menards account for the remaining market share at 9.8% and 6.7% respectively, indicating a highly concentrated distribution strategy. These trends suggest Brasso is successfully leveraging premium pricing while sustaining revenue growth across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 21% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 31% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Brasso on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Brasso.
BY REVENUE
Brasso sells 55% online and 45% offline. Online runs through 1 retailer; offline through 3. Online share has moved from 54% in Jan to 63% in May.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 129K ratings on 4 retailers, Brasso averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 129K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
