GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, OX Tools generated the majority of its revenue through homedepot.com, which accounted for 65.4% of total revenue share between January and March 2026, followed by lowes.com at 33.3% and acehardware.com at just 1.3%. During this period, the brand experienced impressive revenue growth of 97.7%, signaling strong momentum across tracked retailers. The average product price for OX Tools stood at $21.94, with average pricing increasing 20.9% over the quarter. This combination of rising prices and accelerating revenue suggests growing demand and potential premiumization of the OX Tools portfolio in the home improvement retail landscape. The data highlights OX Tools' heavy reliance on Home Depot as its dominant sales channel, making retailer diversification a key area to watch going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 98% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 21% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for OX Tools on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for OX Tools.
BY REVENUE