GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking homedepot.com, lowes.com, and acehardware.com from January to February 2026, OX Tools maintains a strong retail presence with Home Depot commanding the lion's share of revenue at 58.6%, followed closely by Lowe's at 39.7%, while Ace Hardware accounts for just 1.7%. The brand's average product price sits at $20.36, though this figure has seen a notable 15.5% increase over the trailing three-month period. Price momentum continued into the most recent month, with average pricing climbing 5.5% month-over-month, signaling either a shift toward higher-value SKUs or broader price adjustments across the assortment. The heavy concentration of revenue across just two major retailers—Home Depot and Lowe's combining for over 98% of tracked sales—highlights both the brand's mainstream retail strength and a potential opportunity to diversify its distribution footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 11% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 16% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for OX Tools on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for OX Tools.
BY REVENUE