According to Grips Intelligence in-store data tracked from January to May 2026 across five major retailers, Bird-X demonstrates a strong multi-channel presence with Amazon commanding 50.8% of its revenue share, followed by homedepot.com at 22.9% and menards.com at 19.5%. The brand's average product price during this period stood at $31.86, though pricing saw a notable 19.1% decrease over the tracked timeframe. Revenue performance has been particularly impressive, with Bird-X achieving 34.7% overall revenue growth and a 12.8% month-over-month increase in the most recent period. Smaller retailers like acehardware.com (4.0%) and lowes.com (2.8%) round out the brand's distribution footprint, indicating room for growth beyond its top three channels. This combination of strong revenue momentum and broadening retail presence positions Bird-X as a brand worth watching in its category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 37% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 19% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bird-X on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Bird-X.
BY REVENUE
Bird-X sells 76% online and 24% offline. Online runs through 3 channels; offline through 2. Online share has moved from 86% in Jan to 68% in May.
Online
76%
24%
Offline
Online channels
76%
Offline channels
24%
BY REVIEW COUNT
Across 183K ratings on 5 channels, Bird-X averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 183K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$174.59
Price
$93K
Revenue
$54.69
Price
$86K
Revenue
$147.99
Price
$54K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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