According to offline retail data from Grips Intelligence, Bird-X's in-store sales between January 1 and June 30, 2026 were tracked across Amazon, homedepot.com, menards.com, acehardware.com, and lowes.com, with overall revenue growing 3.0% across the period. Amazon led the channel mix at a 44.8% revenue share, followed closely by homedepot.com at 24.9% and menards.com at 21.9%, while acehardware.com and lowes.com trailed at 4.5% and 3.7% respectively. The average product price rose 11.2% over the period to roughly $30.66. Notably, momentum cooled toward the end of the window, with revenue declining 10.0% month-over-month even as average price climbed 12.7% in that same month. Together these datapoints point to a brand consolidating most of its revenue in a few dominant channels while leaning on pricing gains amid softening late-period demand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Bird-X on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Bird-X.
BY REVENUE
Bird-X sells 74% online and 26% offline. Online runs through 3 channels; offline through 2. Online share has moved from 84% in Feb to 71% in Jun.
Online
74%
26%
Offline
Online channels
74%
Offline channels
26%
BY REVIEW COUNT
Across 189K ratings on 5 channels, Bird-X averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 189K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$231.04
Price
$34K
Revenue
$170.79
Price
$20K
Revenue
$105.44
Price
$13K
Revenue
$34.99
Price
$12K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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