Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

loreal.com

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4.1M

Revenue

1.2M

Sessions

1.5-2.0%

Conversion rate

$175-200

Average order value

Online only revenue for loreal.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

The website loreal.com is the official online platform of LOreal, a renowned multinational beauty company. It contains information about LOreals diverse product portfolio, including cosmetics, skincare, haircare, and fragrances. The website also offers insights into the companys history, commitment to sustainability, and global presence.

loreal.com’s revenueOVER TIME
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Over the past three months, loreal.com revenue has experienced growth of 33%, compared to the preceding three months.

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loreal.com revenue growth for last six months

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OVERVIEW

In March 2024, loreal.com, in the BEAUTY AND COSMETICS industry, reported online sales revenue of $4,149,919, with a conversion rate of 1.50-2.00% and an AOV of $175-200. The largest online store in the category was ulta.com with revenue of $120,940,083 and a high AOV of $179. loreal.com had 1,154,846 sessions, while sephora.com led with 49,703,421 sessions. The median revenue for BEAUTY AND COSMETICS was $94,372, the conversion rate ranged from 1.54% to 4.22%, and the median sessions were 41,489, with a low AOV of $45.

loreal.com competitors

When comparing loreal.com to its competitors, it stands out with a revenue of $4,149,919 and 22,030 transactions from 1,154,846 sessions. The average order value (AOV) ranges between $175-200, with a conversion rate of 1.50-2.00%. In contrast, lorealparisusa.com generates $1,781,369 in revenue from 17,002 transactions out of 2,423,786 sessions, with an AOV of $100-125 and a conversion rate of 0.50-1.00%. On the other hand, lancome-usa.com leads with a revenue of $6,123,698, 62,633 transactions, and 1,579,611 sessions, offering an AOV of $75-100 and a high conversion rate of 3.50-4.00%. Despite stiff competition, loreal.com holds its own in terms of revenue, transactions, and conversion rate within the beauty industry.

#1 lorealparisusa.com

1.8M

Revenue

2.4M

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

#2 yslbeautyus.com

2.4M

Revenue

912.2K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#3 caretobeauty.com

1.5M

Revenue

1.6M

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#4 skinceuticals.com

5.8M

Revenue

1.1M

Sessions

3.5-4.0%

Conv. rate

$125-150

AOV

#5 lancome-usa.com

6.1M

Revenue

1.6M

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

loreal.com vs top market performers

loreal.com

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loreal.com channels

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loreal.com Google Ads spend

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loreal.com devices

Review loreal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loreal.com top markets

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