Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for wigwam.comwigwam.com

Start benchmarking for free
Sign in with GoogleSign up with Google
107.2K
Revenue
Jan 26
53K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
Loading...

Wigwam.com is an e-commerce platform offering a wide range of products. Their inventory includes various apparel items for men, women, and children, such as socks, hats, gloves, and apparel accessories. Additionally, they offer outdoor gear and accessories to cater to the needs of recreational and outdoor enthusiasts.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

wigwam.com Annual Revenue and Growth

wigwam.com's annual sales on its online store amounted to $1.1M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
wigwam.com revenue by year

wigwam.com's monthly revenueOVER TIME
View real-time data

Over the past three months, wigwam.com revenue has experienced growth of 81%, compared to the preceding three months.

View real-time data
wigwam.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, wigwam.com achieved online sales revenue of $107,201, surpassing the FASHION AND APPAREL median of $91,806, while its conversion rate ranged from 2.50% to 3.00%, slightly below the high benchmark of 3.1%. The average order value (AOV) stood between $50-$75, considerably lower than the high AOV of $390 in the industry. With 53,016 sessions, wigwam.com exceeded the median of 38,909, though it remains significantly behind the leading store, shein.com, which recorded an astonishing 279,580,739 sessions and $809,875,018 in revenue, illustrating the competitive landscape in the FASHION AND APPAREL sector.
Read more

wigwam.com competitors

In January 2026, wigwam.com generated a revenue of $107,201 from 1,467 transactions and 53,016 sessions with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Comparing this to its competitors, socksaddict.com had a revenue of $6,138 from 57 transactions and 1,885 sessions, with an AOV of $100-125 and a conversion rate of 3.00-3.50%. foxsox.com had a revenue of $81,097 from 1,347 transactions and 53,466 sessions, with an AOV of $50-75 and a conversion rate of 2.50-3.00%. darntough.com performed significantly better with a revenue of $5,215,475 from 35,871 transactions and 1,155,436 sessions, boasting an AOV of $125-150 and a conversion rate of 3.00-3.50%. farmtofeet.com and gobros.com also outperformed wigwam.com in terms of revenue, transactions, and sessions, with higher AOV and conversion rates.

socksaddict.com screenshot
#1 socksaddict.com
6.1K
Revenue
1.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
foxsox.com screenshot
#2 foxsox.com
81.1K
Revenue
53.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
darntough.com screenshot
#3 darntough.com
5.2M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
farmtofeet.com screenshot
#4 farmtofeet.com
144.1K
Revenue
22.7K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
gobros.com screenshot
#5 gobros.com
554.4K
Revenue
71.3K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
wigwam.com vs top market performers
wigwam.com
top retailers
conversion rate vs average order value for wigwam.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at wigwam.com

In January large majority of sales on wigwam.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on wigwam.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

wigwam.com channels

Identify top traffic channels that drive growth for wigwam.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

wigwam.com Google Ads spend

Evaluate wigwam.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

wigwam.com devices

Review wigwam.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

wigwam.com top markets

Explore wigwam.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

wigwam.com country & global rank

Assess the ranking of wigwam.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard