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Dec 2025
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Home/Insights/Retailers/universalworks.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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64.9K
Revenue
Dec 25
25.2K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Universal Works is a website that showcases a variety of products related to mens apparel and accessories. Their inventory includes a range of versatile and stylish clothing items like shirts, jackets, trousers, and knitwear. Additionally, they offer accessories like hats, scarves, and bags for customers seeking high-quality attire.

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universalworks.co.uk Annual Revenue and Growth

universalworks.co.uk's annual sales on its online store amounted to $6.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
universalworks.co.uk revenue by year

universalworks.co.uk's monthly revenueOVER TIME
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Over the past three months, universalworks.co.uk revenue has experienced decline of 82%, compared to the preceding three months.

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universalworks.co.uk revenue decline for last six months
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OVERVIEW
In December 2025, universalworks.co.uk generated $64,908 in online sales, below the lifestyle/fashion and apparel median of $92,600, with a conversion rate of 1.00-1.50%, lower than the high benchmark of 3.17%. Their average order value (AOV) ranged from $200-225, significantly under the sector's high of $389. The site attracted 25,221 sessions, falling short of the median of 39,789 sessions in the industry, showcasing the challenges faced by universalworks.co.uk amidst stiff competition, including giants like macys.com and shein.com, with their vastly higher revenues and traffic.
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universalworks.co.uk competitors

In December 2025, universalworks.co.uk generated a revenue of $64,908 from 311 transactions and 25,221 sessions, with an average order value (AOV) range of $200-$225 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, glasswingshop.com had a revenue of $188,337 from 613 transactions and 100,675 sessions, with an AOV range of $300-$325 and a conversion rate of 0.50-1.00%. liquorstoreclothing.com had a revenue of $35,937 from 191 transactions and 33,069 sessions, with an AOV range of $175-$200 and a conversion rate of 0.50-1.00%. article-london.com had a revenue of $55,720 from 305 transactions and 63,770 sessions, with an AOV range of $175-$200 and a conversion rate of 0.00-0.50%. The moderndraper.co.uk had a revenue of $15,456 from 69 transactions and 3,643 sessions, with an AOV range of $200-$225 and a conversion rate of 1.50-2.00%. Lastly, alwaysincolour.com had a revenue of $43,014 from 208 transactions and 17,859 sessions, with an AOV range of $200-$225 and a conversion rate of 1.00-1.50%. Overall, universalworks.co.uk performed well in terms of revenue and conversion rate compared to its competitors, but fell behind in terms of sessions and transactions.

glasswingshop.com screenshot
#1 glasswingshop.com
188.3K
Revenue
100.7K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
liquorstoreclothing.com screenshot
#2 liquorstoreclothing.com
35.9K
Revenue
33.1K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
article-london.com screenshot
#3 article-london.com
55.7K
Revenue
63.8K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
themoderndraper.co.uk screenshot
#4 themoderndraper.co.uk
15.5K
Revenue
3.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
alwaysincolour.com screenshot
#5 alwaysincolour.com
43K
Revenue
17.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
universalworks.co.uk vs top market performers
universalworks.co.uk
top retailers
conversion rate vs average order value for universalworks.co.uk and its competitors
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Revenue share by device at universalworks.co.uk

In December large majority of sales on universalworks.co.uk, 93% was finalized on desktop devices, with 6.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on universalworks.co.uk, 93% was finalized on desktop devices, with 6.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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universalworks.co.uk channels

Identify top traffic channels that drive growth for universalworks.co.ukand discover how performance of traffic channels has changed over time.

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universalworks.co.uk Google Ads spend

Evaluate universalworks.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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universalworks.co.uk devices

Review universalworks.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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universalworks.co.uk top markets

Explore universalworks.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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universalworks.co.uk country & global rank

Assess the ranking of universalworks.co.uk among other retailers within its primary country and worldwide.

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