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Jan 2026
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Home/Insights/Retailers/alwaysincolour.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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63.2K
Revenue
Jan 26
23.4K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$175-200
AOV
Jan 26
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Always In Colour is an Independent mens clothing shop in Exeter stocking Nike, Norse Projects, Patagonia, Universal Works, Cayl, New Balance, Salomon, and Wander and more. Visit our Exeter store and also shop online with Worldwide shipping.

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alwaysincolour.com Annual Revenue and Growth

alwaysincolour.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
alwaysincolour.com revenue by year

alwaysincolour.com's monthly revenueOVER TIME
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Over the past three months, alwaysincolour.com revenue has experienced decline of 46%, compared to the preceding three months.

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alwaysincolour.com revenue decline for last six months
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OVERVIEW
In January 2026, alwaysincolour.com generated $63,222 in online sales with a conversion rate of 1.00-1.50%, below the industry median of $91,806 and a high conversion rate of 3.1%. The site's average order value (AOV) ranged from $175-200, compared to a high of $390 in the FASHION AND APPAREL sector. With 23,423 sessions, alwaysincolour.com significantly lags behind the median of 38,909 and the top performer, shein.com, which boasts an overwhelming 279,580,739 sessions. Overall, these metrics indicate room for improvement in both sales and customer engagement.
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alwaysincolour.com competitors

In January 2026, alwaysincolour.com reported a revenue of $63,222 with 352 transactions and 23,423 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. When compared to its competitors, alwaysincolour.com falls slightly behind in revenue compared to bstn.com with $5,847,482, urbanindustry.co.uk with $1,074,250, and flatspot.com with $368,922. However, alwaysincolour.com performs better in terms of conversion rate compared to article-london.com and liquorstoreclothing.com, both with a lower conversion rate range of 0.00-0.50%. While alwaysincolour.com's revenue may not be as high as some competitors, its strong conversion rate suggests a loyal customer base that is more likely to make purchases, ultimately impacting the bottom line positively.

flatspot.com screenshot
#1 flatspot.com
368.9K
Revenue
843.6K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
article-london.com screenshot
#2 article-london.com
54.5K
Revenue
61.5K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
bstn.com screenshot
#3 bstn.com
5.8M
Revenue
3.2M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
urbanindustry.co.uk screenshot
#4 urbanindustry.co.uk
1.1M
Revenue
390.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
liquorstoreclothing.com screenshot
#5 liquorstoreclothing.com
37.1K
Revenue
43.8K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
alwaysincolour.com vs top market performers
alwaysincolour.com
top retailers
conversion rate vs average order value for alwaysincolour.com and its competitors
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Revenue share by device at alwaysincolour.com

In January large majority of sales on alwaysincolour.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In January large majority of sales on alwaysincolour.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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alwaysincolour.com channels

Identify top traffic channels that drive growth for alwaysincolour.comand discover how performance of traffic channels has changed over time.

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alwaysincolour.com Google Ads spend

Evaluate alwaysincolour.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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alwaysincolour.com devices

Review alwaysincolour.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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alwaysincolour.com top markets

Explore alwaysincolour.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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alwaysincolour.com country & global rank

Assess the ranking of alwaysincolour.com among other retailers within its primary country and worldwide.

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