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Sep 2026
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Home/Insights/Retailers/tomboyx.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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533.1K
Revenue
Sep 26
392.9K
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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Tomboyx.com is an online retail platform dedicated to providing gender-neutral and inclusive clothing options. They sell a wide range of products, including underwear, swimwear, loungewear, and apparel. The website aims to cater to individuals seeking comfortable and stylish clothing designed without conforming to traditional gender norms.

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tomboyx.com Annual Revenue and Growth

tomboyx.com's annual sales on its online store amounted to $9.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
tomboyx.com revenue by year

tomboyx.com's monthly revenueOVER TIME
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Over the past three months, tomboyx.com revenue has experienced decline of 40%, compared to the preceding three months.

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tomboyx.com revenue decline for last six months
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OVERVIEW
In September 2026, tomboyx.com outperformed a typical fashion and apparel store in several key metrics, generating $533,000 in online sales compared to the typical $63,500. Its conversion rate of 2.00-2.50% falls within the typical range of 0.67% to 3.16%, while the average order value (AOV) at $50-75 is notably lower than the typical range of $79 to $406. Additionally, tomboyx.com attracted 393,000 sessions, significantly exceeding the typical fashion and apparel store's 26,000 sessions. However, the leading store, shein.com, commands a staggering $765.8 million in revenue and 250 million sessions, illustrating the competitive landscape of the fashion and apparel category.
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tomboyx.com competitors

In September 2026, tomboyx.com stands out with a conversion rate of 2.00-2.50%, which surpasses that of competitors like meundies.com and underworks.com, both at 1.50-2.00%. However, when examining overall performance, tomboyx.com ranks third among its competitors in revenue with $533,000, trailing behind thirdlove.com at $6.4 million and meundies.com at $3.5 million. In terms of transactions, tomboyx.com records 8,303, also ranking third, with thirdlove.com leading at 43,100 transactions. The site receives 393,000 sessions, which positions it third again, well behind meundies.com’s 1.6 million sessions. While tomboyx.com has a competitive edge in conversion rates, it still faces challenges in revenue, transactions, and sessions compared to thirdlove.com and meundies.com. Overall, tomboyx.com shows potential, particularly in converting visitors, but needs to enhance its reach and sales figures to compete more effectively in the market.

meundies.com screenshot
#1 meundies.com
3.5M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
wamaunderwear.com screenshot
#2 wamaunderwear.com
74.2K
Revenue
135.9K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
thirdlove.com screenshot
#3 thirdlove.com
6.4M
Revenue
889.9K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
underworks.com screenshot
#4 underworks.com
229K
Revenue
88K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
kirrinfinch.com screenshot
#5 kirrinfinch.com
119.9K
Revenue
90.6K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
tomboyx.com vs top market performers
tomboyx.com
top retailers
conversion rate vs average order value for tomboyx.com and its competitors
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Revenue share by device at tomboyx.com

In September large majority of sales on tomboyx.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In September large majority of sales on tomboyx.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

Industries tomboyx.com operates in

tomboyx.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tomboyx.com channels

Identify top traffic channels that drive growth for tomboyx.comand discover how performance of traffic channels has changed over time.

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tomboyx.com Google Ads spend

Evaluate tomboyx.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tomboyx.com devices

Review tomboyx.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tomboyx.com top markets

Explore tomboyx.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tomboyx.com country & global rank

Assess the ranking of tomboyx.com among other retailers within its primary country and worldwide.

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