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Nov 2025
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Home/Insights/Retailers/thermarest.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.1K
Revenue
Nov 25
1.6K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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  • Main country of store: FRANCE
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Thermarest.com offers a variety of outdoor gear and camping equipment. They primarily specialize in selling high-quality sleeping pads, cots, hammocks, self-inflating mattresses, and associated accessories. The website serves as a platform for customers to explore, compare, and purchase outdoor sleeping solutions suitable for different camping and adventure needs.

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thermarest.com Annual Revenue and Growth

thermarest.com's annual sales on its online store amounted to $4.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thermarest.com revenue by year

thermarest.com's monthly revenueOVER TIME
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Over the past three months, thermarest.com revenue has experienced decline of 5.6%, compared to the preceding three months.

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thermarest.com revenue decline for last six months
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OVERVIEW
In November 2025, thermarest.com generated online sales revenue of $1,135, significantly below the e-commerce median of $101,517, with a conversion rate of 0.00-0.50%, far below the industry high of 4.05%. The site's average order value (AOV) ranged between $175-200, compared to a high of $337. With 1,592 sessions, thermarest.com falls short against the e-commerce median of 41,915 and the highest session count of 43,745,699 seen on boots.com. Overall, these metrics indicate challenges in both traffic and conversion efficiency for thermarest.com within the competitive e-commerce landscape.
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thermarest.com competitors

When comparing thermarest.com to its competitors in November 2025, thermarest.com falls behind in terms of revenue and transactions. thermarest.com has a revenue of $1,135 with 6 transactions, while competitors like nemoequipment.com have a revenue of $1,468,124 with 5,979 transactions, and ultralightoutdoorgear.co.uk have a revenue of $1,084,633 with 8,354 transactions. In terms of sessions, thermarest.com also lags behind with 1,592 sessions, whereas ultralightoutdoorgear.co.uk has 411,403 sessions and nemoequipment.com has 273,107 sessions. Additionally, thermarest.com has a lower average order value (AOV) range of $175-200 compared to competitors like bigagnes.com with an AOV of $550-575. While the conversion rate of thermarest.com ranges from 0.00-0.50, competitors like enlightenedequipment.com and ultralightoutdoorgear.co.uk have higher conversion rates ranging from 1.50-2.50.

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thermarest.com vs top market performers
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conversion rate vs average order value for thermarest.com and its competitors
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thermarest.com channels

Identify top traffic channels that drive growth for thermarest.comand discover how performance of traffic channels has changed over time.

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thermarest.com Google Ads spend

Evaluate thermarest.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thermarest.com devices

Review thermarest.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thermarest.com top markets

Explore thermarest.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thermarest.com country & global rank

Assess the ranking of thermarest.com among other retailers within its primary country and worldwide.

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