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Dec 2025
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Home/Insights/Retailers/thermarest.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.5K
Revenue
Dec 25
4.1K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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  • Main country of store: FRANCE
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Thermarest.com offers a variety of outdoor gear and camping equipment. They primarily specialize in selling high-quality sleeping pads, cots, hammocks, self-inflating mattresses, and associated accessories. The website serves as a platform for customers to explore, compare, and purchase outdoor sleeping solutions suitable for different camping and adventure needs.

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thermarest.com Annual Revenue and Growth

thermarest.com's annual sales on its online store amounted to $4.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thermarest.com revenue by year

thermarest.com's monthly revenueOVER TIME
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Over the past three months, thermarest.com revenue has experienced decline of 24%, compared to the preceding three months.

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thermarest.com revenue decline for last six months
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OVERVIEW
In December 2025, thermarest.com generated $2,530 in online sales, significantly below the e-commerce industry's median of $110,409, while its conversion rate ranged from 0.00-0.50%, well below the industry high of 3.94%. The site's average order value (AOV) was between $150-175, compared to a very high AOV of $338 in the sector. With 4,145 sessions, thermarest.com lagged far behind the median of 47,805 sessions in e-commerce, contrasting sharply with the highest performer, boots.com, which recorded 49,388,130 sessions, indicating challenges in traffic and conversion efficiency within a competitive market landscape.
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thermarest.com competitors

In December 2025, thermarest.com generated $2,530 in revenue from 17 transactions with 4,145 sessions. Their average order value (AOV) ranged from $150-175, and their conversion rate was between 0.00-0.50%. When compared to its competitors, thermarest.com lags behind in revenue and transactions. enlightenedequipment.com led the pack with $452,544 in revenue from 2,364 transactions and 131,353 sessions, boasting an AOV of $175-200 and a conversion rate of 1.50-2.00%. Similarly, nemoequipment.com, ultralightoutdoorgear.co.uk, and sectionhiker.com all outperformed thermarest.com in revenue, transactions, AOV, and conversion rate. Despite strong competition, thermarest.com could improve its performance metrics to better compete in the outdoor gear market.

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thermarest.com vs top market performers
thermarest.com
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conversion rate vs average order value for thermarest.com and its competitors
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thermarest.com channels

Identify top traffic channels that drive growth for thermarest.comand discover how performance of traffic channels has changed over time.

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thermarest.com Google Ads spend

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thermarest.com devices

Review thermarest.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thermarest.com top markets

Explore thermarest.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thermarest.com country & global rank

Assess the ranking of thermarest.com among other retailers within its primary country and worldwide.

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