Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/enlightenedequipment.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for enlightenedequipment.comenlightenedequipment.com

Start benchmarking for free
Sign in with GoogleSign up with Google
620.6K
Revenue
Aug 26
140.4K
Sessions
Aug 26
2.5-3.0%
Conv. rate
Aug 26
$150-175
AOV
Aug 26
Loading...
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

EnlightenedEquipment.com is an online store that offers products for outdoor enthusiasts. They specialize in high-quality backpacking gear, including sleeping bags, quilts, and insulated apparel. The website showcases a wide range of functional and lightweight items designed for hikers, campers, and adventurers looking to minimize their gear while maximizing performance.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

enlightenedequipment.com Annual Revenue and Growth

enlightenedequipment.com's annual sales on its online store amounted to $6.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.4M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
enlightenedequipment.com revenue by year

enlightenedequipment.com's monthly revenueOVER TIME
View real-time data

Over the past three months, enlightenedequipment.com revenue has experienced decline of 0.2%, compared to the preceding three months.

View real-time data
enlightenedequipment.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
enlightenedequipment.com attracted 140,000 sessions in August 2026, significantly surpassing the average of 41,000 sessions for a typical e-commerce and shopping store. The website generated revenue of $621,000, well above the typical e-commerce and shopping store's monthly revenue of $97,100. Its conversion rate stood at 2.50-3.00%, comfortably within the typical range of 0.72% to 3.65%. Additionally, the average order value (AOV) ranged from $150-175, which is also within the typical range of $58 to $343 for the category. Overall, enlightenedequipment.com demonstrates robust performance metrics in the competitive landscape of e-commerce and shopping.
Read more

enlightenedequipment.com competitors

The competitive set includes enlightenedequipment.com, thermarest.com, katabaticgear.com, garagegrowngear.com, hammockgear.com, and outdoorvitals.com. In August 2026, enlightenedequipment.com generated $621,000 in revenue from 3,700 transactions and 140,000 sessions, achieving an average order value (AOV) of $150-175 and a conversion rate of 2.50-3.00%. It ranks second in revenue and transactions, trailing garagegrowngear.com, which leads the group with $1.4 million in revenue and 6,513 transactions. In terms of sessions, enlightenedequipment.com also ranks second behind garagegrowngear.com, which amassed 588,000 sessions. Comparatively, katabaticgear.com brought in $198,000 with 900 transactions, while outdoorvitals.com reported $280,000 and 1,655 transactions, indicating that enlightenedequipment.com surpasses both in revenue. Despite its strong performance, hammockgear.com and thermarest.com lag behind in all metrics, with revenues of $73,300 and $1,700 respectively, underscoring enlightenedequipment.com’s solid standing in the outdoor gear market.

thermarest.com screenshot
#1 thermarest.com
1.7K
Revenue
4K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
katabaticgear.com screenshot
#2 katabaticgear.com
197.9K
Revenue
58.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
garagegrowngear.com screenshot
#3 garagegrowngear.com
1.4M
Revenue
587.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
hammockgear.com screenshot
#4 hammockgear.com
73.3K
Revenue
42.1K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
outdoorvitals.com screenshot
#5 outdoorvitals.com
279.7K
Revenue
110.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
enlightenedequipment.com vs top market performers
enlightenedequipment.com
top retailers
conversion rate vs average order value for enlightenedequipment.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Industries enlightenedequipment.com operates in

enlightenedequipment.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

enlightenedequipment.com channels

Identify top traffic channels that drive growth for enlightenedequipment.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

enlightenedequipment.com Google Ads spend

Evaluate enlightenedequipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

enlightenedequipment.com devices

Review enlightenedequipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

enlightenedequipment.com top markets

Explore enlightenedequipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

enlightenedequipment.com country & global rank

Assess the ranking of enlightenedequipment.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard