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Jan 2026
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Home/Insights/Retailers/enlightenedequipment.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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498.7K
Revenue
Jan 26
173.5K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$175-200
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

EnlightenedEquipment.com is an online store that offers products for outdoor enthusiasts. They specialize in high-quality backpacking gear, including sleeping bags, quilts, and insulated apparel. The website showcases a wide range of functional and lightweight items designed for hikers, campers, and adventurers looking to minimize their gear while maximizing performance.

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enlightenedequipment.com Annual Revenue and Growth

enlightenedequipment.com's annual sales on its online store amounted to $6.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
enlightenedequipment.com revenue by year

enlightenedequipment.com's monthly revenueOVER TIME
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Over the past three months, enlightenedequipment.com revenue has experienced growth of 26%, compared to the preceding three months.

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enlightenedequipment.com revenue growth for last six months
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OVERVIEW
In January 2026, enlightenedequipment.com generated $498,725 in online sales, significantly exceeding the e-commerce industry's median of $104,613, though far behind the leading qvc.com. Its conversion rate ranged between 1.00-1.50%, lower than the industry's high of 3.81%, while the average order value (AOV) fell between $175-200, still below the high of $348. The site attracted 173,460 sessions, notably higher than the median of 44,933 but dwarfed by boots.com’s impressive 35,443,340 sessions, indicating room for growth in user engagement and sales efficiency within the competitive e-commerce landscape.
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enlightenedequipment.com competitors

In January 2026, enlightenedequipment.com reported a revenue of $498,725 with 2,524 transactions and 173,460 sessions, boasting an average order value (AOV) of $175-$200 and a conversion rate of 1.00-1.50%. In comparison, thermarest.com had significantly lower revenue at $2,903 with 20 transactions and 4,852 sessions, offering an AOV of $125-$150 and a conversion rate of 0.00-0.50%. On the other hand, katabaticgear.com generated $152,482 in revenue from 636 transactions and 42,989 sessions, with an AOV of $225-$250 and a conversion rate of 1.00-1.50%. garagegrowngear.com surpassed all with a revenue of $1,138,029, 5,478 transactions, and 410,436 sessions, with an AOV of $200-$225 and a conversion rate of 1.00-1.50%. zenbivy.com and hammockgear.com also showed strong performances in terms of revenue, transactions, sessions, AOV, and conversion rate.

thermarest.com screenshot
#1 thermarest.com
2.9K
Revenue
4.9K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
katabaticgear.com screenshot
#2 katabaticgear.com
152.5K
Revenue
43K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
garagegrowngear.com screenshot
#3 garagegrowngear.com
1.1M
Revenue
410.4K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
zenbivy.com screenshot
#4 zenbivy.com
331.4K
Revenue
136.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
hammockgear.com screenshot
#5 hammockgear.com
64.1K
Revenue
30.1K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
enlightenedequipment.com vs top market performers
enlightenedequipment.com
top retailers
conversion rate vs average order value for enlightenedequipment.com and its competitors
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Revenue share by device at enlightenedequipment.com

In January large majority of sales on enlightenedequipment.com, 95% was finalized on desktop devices, with 5.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on enlightenedequipment.com, 95% was finalized on desktop devices, with 5.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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enlightenedequipment.com channels

Identify top traffic channels that drive growth for enlightenedequipment.comand discover how performance of traffic channels has changed over time.

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enlightenedequipment.com Google Ads spend

Evaluate enlightenedequipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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enlightenedequipment.com devices

Review enlightenedequipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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enlightenedequipment.com top markets

Explore enlightenedequipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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enlightenedequipment.com country & global rank

Assess the ranking of enlightenedequipment.com among other retailers within its primary country and worldwide.

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