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Jul 2026
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Home/Insights/Retailers/enlightenedequipment.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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592.4K
Revenue
Jul 26
168.1K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

EnlightenedEquipment.com is an online store that offers products for outdoor enthusiasts. They specialize in high-quality backpacking gear, including sleeping bags, quilts, and insulated apparel. The website showcases a wide range of functional and lightweight items designed for hikers, campers, and adventurers looking to minimize their gear while maximizing performance.

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enlightenedequipment.com Annual Revenue and Growth

enlightenedequipment.com's annual sales on its online store amounted to $6.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
enlightenedequipment.com revenue by year

enlightenedequipment.com's monthly revenueOVER TIME
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Over the past three months, enlightenedequipment.com revenue has experienced growth of 13%, compared to the preceding three months.

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enlightenedequipment.com revenue growth for last six months
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OVERVIEW
enlightenedequipment.com experienced 168,000 sessions in July 2026, significantly higher than a typical e-commerce and shopping store, which sees around 35,800 sessions monthly. This robust traffic contributed to an impressive revenue of $592,000, well above the $80,800 average for stores in this category. The site maintained a conversion rate of 2.00-2.50%, comfortably within the typical range of 0.75% to 3.8%. Additionally, the average order value (AOV) stood at $150-175, also within the typical e-commerce and shopping category range of $59 to $332, showcasing the site's effective performance in driving sales and customer engagement.
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enlightenedequipment.com competitors

The competitive set includes enlightenedequipment.com, garagegrowngear.com, katabaticgear.com, thermarest.com, and hammockgear.com. As of July 2026, enlightenedequipment.com generated $592,000 in revenue from 3,505 transactions across 168,000 sessions, achieving a conversion rate of 2.00-2.50%. In comparison, garagegrowngear.com leads with $1.7 million in revenue and 7,767 transactions, significantly outpacing enlightenedequipment.com by $1.1 million in revenue and 4,262 transactions. While enlightenedequipment.com ranks second in both revenue and transactions, it trails garagegrowngear.com in sessions as well, with a gap of 533,000 sessions. katabaticgear.com follows with $225,000 in revenue and a conversion rate of 1.50-2.00%, demonstrating a solid but smaller presence in the market. Competitors thermarest.com and hammockgear.com lag behind, with revenues of $471 and $67,000, respectively. Overall, enlightenedequipment.com maintains a competitive edge in conversion rates but faces significant challenges from garagegrowngear.com and other rivals in revenue and transactions.

thermarest.com screenshot
#1 thermarest.com
471.3
Revenue
678.7
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
katabaticgear.com screenshot
#2 katabaticgear.com
225.2K
Revenue
60.1K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
garagegrowngear.com screenshot
#3 garagegrowngear.com
1.7M
Revenue
701.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
hammockgear.com screenshot
#4 hammockgear.com
67K
Revenue
51.6K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
outdoorvitals.com screenshot
#5 outdoorvitals.com
260K
Revenue
141.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
enlightenedequipment.com vs top market performers
enlightenedequipment.com
top retailers
conversion rate vs average order value for enlightenedequipment.com and its competitors
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Industries enlightenedequipment.com operates in

enlightenedequipment.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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enlightenedequipment.com channels

Identify top traffic channels that drive growth for enlightenedequipment.comand discover how performance of traffic channels has changed over time.

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enlightenedequipment.com Google Ads spend

Evaluate enlightenedequipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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enlightenedequipment.com devices

Review enlightenedequipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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enlightenedequipment.com top markets

Explore enlightenedequipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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enlightenedequipment.com country & global rank

Assess the ranking of enlightenedequipment.com among other retailers within its primary country and worldwide.

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