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Sep 2025
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Home/Insights/Retailers/summerinfant.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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1.5K
Revenue
Sep 25
390.4
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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Summerinfant.com is an online platform that offers a wide range of products for parents and caregivers. Their inventory includes baby monitors, nursery essentials, safety gates, strollers, feeding and bathing accessories, along with maternity aids. The website aims to provide convenient access to various baby care items.

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summerinfant.com Annual Revenue and Growth

summerinfant.com's annual sales on its online store amounted to $927.4K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$927.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
summerinfant.com revenue by year

summerinfant.com's monthly revenueOVER TIME
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Over the past three months, summerinfant.com revenue has experienced growth of 874%, compared to the preceding three months.

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summerinfant.com revenue growth for last six months
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OVERVIEW
In September 2025, summerinfant.com generated $1,529 in online sales, significantly below the CHILDCARE median of $41,793, with a conversion rate of 2.00-2.50%, lagging behind the high of 4.29% in the sector. The average order value (AOV) ranged from $175 to $200, also under the category's high of $255. Additionally, summerinfant.com recorded 390 sessions, far less than the median of 19,629 and the leading competitor, babylist.com, which had a staggering 12,615,638 sessions. These metrics indicate a need for improvement to enhance competitiveness within the CHILDCARE industry.
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summerinfant.com competitors

In September 2025, when comparing summerinfant.com to its competitors, it is clear that Summer Infant lags behind in terms of revenue, with only $1,529 compared to competitors like Dreamland Baby Co at $165,958 and The California Beach Co at $99,428. While Summer Infant had a higher Average Order Value (AOV) range of $175-$200, its conversion rate of 2.00-2.50% was also lower than The California Beach Co's impressive 3.50-4.00%. In terms of transactions and sessions, Summer Infant had the lowest numbers at 9 transactions and 390 sessions. This data indicates that Summer Infant may need to improve its marketing strategies and website optimization to compete more effectively in the market.

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summerinfant.com vs top market performers
summerinfant.com
top retailers
conversion rate vs average order value for summerinfant.com and its competitors
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summerinfant.com channels

Identify top traffic channels that drive growth for summerinfant.comand discover how performance of traffic channels has changed over time.

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summerinfant.com Google Ads spend

Evaluate summerinfant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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summerinfant.com devices

Review summerinfant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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summerinfant.com top markets

Explore summerinfant.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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summerinfant.com country & global rank

Assess the ranking of summerinfant.com among other retailers within its primary country and worldwide.

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