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Aug 2024
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Home/Insights/Retailers/parentsfavorite.com
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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3.7K
Revenue
2.1K
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for parentsfavorite.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Parentsfavorite.com is an e-commerce website focused on products catering to parenting needs. Its inventory consists of extensive and varied items designed to support and enhance the experiences of parents. The website showcases a wide range of products such as safety gear, educational toys, baby essentials, parenting literature, and essential equipment for various stages of child development.

parentsfavorite.com’s revenueOVER TIME
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Over the past three months, parentsfavorite.com revenue has experienced decline of 43%, compared to the preceding three months.

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parentsfavorite.com revenue decline for last six months
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OVERVIEW
In August 2024, parentsfavorite.com, a CHILDCARE website, generated $3,749 in online sales with a conversion rate of 2.00-2.50% and an AOV of $75-100. The site had 2,109 sessions, significantly lower than the highest at 11,490,273 from babylist.com, and below the median of 21,338 sessions in the industry. While parentsfavorite.com falls short of industry leaders like babylist.com with $63,172,036 in revenue, it still performs respectably in terms of conversion rate and AOV compared to the very high and low benchmarks in the CHILDCARE sector.
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parentsfavorite.com competitors

When comparing parentsfavorite.com to its competitors, it is evident that parentsfavorite.com lags behind in terms of revenue, transactions, and sessions. summerinfant.com, for example, has a higher revenue of $2,382 compared to parentsfavorite.com's $3,749. Similarly, munchkin.com has significantly more transactions and sessions, with 10,285 transactions and 149,394 sessions respectively, as opposed to parentsfavorite.com's 47 transactions and 2,109 sessions. However, parentsfavorite.com does have a slightly higher Average Order Value (AOV) range of $75-100 compared to summerinfant.com's $125-150 and munchkin.com's $50-75. Additionally, parentsfavorite.com falls short in terms of conversion rate, with a range of 2.00-2.50% compared to summerinfant.com's 3.00-3.50% and munchkin.com's 6.50-7.00%. Overall, parentsfavorite.com could benefit from increasing its transactions and sessions to compete more effectively with its rivals.

#1 munchkin.com
742K
Revenue
149.4K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
#2 summerinfant.com
2.4K
Revenue
492
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
parentsfavorite.com vs top market performers
parentsfavorite.com
top retailers
conversion rate vs average order value for parentsfavorite.com and its competitors
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brands overtime comparison

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parentsfavorite.com channels

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parentsfavorite.com Google Ads spend

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parentsfavorite.com devices

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parentsfavorite.com top markets

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parentsfavorite.com country & global rank

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