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Apr 2026
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Home/Insights/Retailers/ralphlauren.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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841.7K
Revenue
Apr 26
1M
Sessions
Apr 26
0.0-0.5%
Conv. rate
Apr 26
$300-325
AOV
Apr 26
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ralphlauren.de Annual Revenue and Growth

ralphlauren.de's annual sales on its online store amounted to $12M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$12M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
ralphlauren.de revenue by year

ralphlauren.de's monthly revenueOVER TIME
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Over the past three months, ralphlauren.de revenue has experienced decline of 46%, compared to the preceding three months.

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ralphlauren.de revenue decline for last six months
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OVERVIEW
In April 2026, ralphlauren.de generated $841,733 in online sales, significantly outperforming the FASHION AND APPAREL median of $78,791, though it remains distant from industry leader shein.com’s $860,961,522. The site's conversion rate, at 0.00-0.50%, is below the very low benchmark of 0.65%, while its average order value (AOV) of $300-325 also trails the high of $389. With 1,000,830 sessions, ralphlauren.de far exceeds the median of 35,276 but lags behind shein.com's staggering 281,585,790 sessions, highlighting both its market potential and areas for growth.
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ralphlauren.de competitors

In April 2026, ralphlauren.de reported revenue of $841,733 from 2,739 transactions across 1,000,830 sessions, resulting in an average order value (AOV) of $300-325 and a conversion rate of 0.00-0.50%. In contrast, ralphlauren.com dominated with a staggering $53,033,113 in revenue and a much higher conversion rate of 2.00-2.50%. Similarly, engelhorn.de and lodenfrey.com also outperformed ralphlauren.de, achieving revenues of $1,577,759 and $1,701,656, respectively, with conversion rates of 2.00-2.50% and 1.00-1.50%. On the other hand, competitors like herrenausstatter.de and outlet46.de showed weaker performance with revenues of $577,452 and $611,157, respectively, despite higher transaction counts in comparison to ralphlauren.de. Overall, ralphlauren.de trails significantly behind its competitors in both revenue and conversion rates.

ralphlauren.com screenshot
#1 ralphlauren.com
53M
Revenue
11.2M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
herrenausstatter.de screenshot
#2 herrenausstatter.de
577.5K
Revenue
314.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
lodenfrey.com screenshot
#3 lodenfrey.com
1.7M
Revenue
461.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
engelhorn.de screenshot
#4 engelhorn.de
1.6M
Revenue
358.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
outlet46.de screenshot
#5 outlet46.de
611.2K
Revenue
656.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
ralphlauren.de vs top market performers
ralphlauren.de
top retailers
conversion rate vs average order value for ralphlauren.de and its competitors
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Revenue share by device at ralphlauren.de

In April large majority of sales on ralphlauren.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on ralphlauren.de, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ralphlauren.de channels

Identify top traffic channels that drive growth for ralphlauren.deand discover how performance of traffic channels has changed over time.

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ralphlauren.de Google Ads spend

Evaluate ralphlauren.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ralphlauren.de devices

Review ralphlauren.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ralphlauren.de top markets

Explore ralphlauren.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ralphlauren.de country & global rank

Assess the ranking of ralphlauren.de among other retailers within its primary country and worldwide.

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