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Jan 2026
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Home/Insights/Retailers/fashionette.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.6M
Revenue
Jan 26
523.8K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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Fashionette.de is a website offering a wide range of fashion products. It sells luxury handbags, shoes, and accessories from various renowned brands. Customers can explore an extensive collection of designer items accessible through user-friendly browsing features. Additionally, the site provides detailed product information and a secure shopping experience.

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fashionette.de Annual Revenue and Growth

fashionette.de's annual sales on its online store amounted to $49.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$49.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fashionette.de revenue by year

fashionette.de's monthly revenueOVER TIME
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Over the past three months, fashionette.de revenue has experienced decline of 3.8%, compared to the preceding three months.

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fashionette.de revenue decline for last six months
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OVERVIEW
In January 2026, fashionette.de generated $2,550,287 in online sales, significantly surpassing the FASHION AND APPAREL median of $91,806, while its conversion rate of 2.00-2.50% falls short of the industry high of 3.1%. With an average order value (AOV) of $200-225, it remains below the sector's peak of $390. The website attracted 523,781 sessions, greatly exceeding the median of 38,909, though far behind the market leader, shein.com, which boasts 279,580,739 sessions and $809,875,018 in revenue, highlighting fashionette's substantial presence yet room for growth in this competitive market.
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fashionette.de competitors

When comparing fashionette.de to its competitors in January 2026, fashionette.de falls behind in terms of revenue. fashionette.de generated $2,550,287 with 11,437 transactions and 523,781 sessions. Its average order value (AOV) ranges from $200 to $225, and its conversion rate is between 2.00% and 2.50%. In contrast, wardow.com outperformed fashionette.de with a revenue of $9,677,683, 49,850 transactions, and 1,959,358 sessions. mytheresa.com and farfetch.com also surpassed fashionette.de with revenues of $44,359,125 and $91,009,072 respectively. mytheresa.com had a higher AOV of $700 to $725 but a lower conversion rate of 0.50% to 1.00%, while farfetch.com had a similar AOV to fashionette.de but a slightly higher conversion rate of 1.00% to 1.50%. maedchenflohmarkt.de, on the other hand, had significantly lower revenue than fashionette.de at $101,174 with 776 transactions and 99,147 sessions.

wardow.com screenshot
#1 wardow.com
9.7M
Revenue
2M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
mytheresa.com screenshot
#2 mytheresa.com
44.4M
Revenue
8.4M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
farfetch.com screenshot
#3 farfetch.com
91M
Revenue
27M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
maedchenflohmarkt.de screenshot
#4 maedchenflohmarkt.de
101.2K
Revenue
99.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
85.9M
Revenue
11.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
fashionette.de vs top market performers
fashionette.de
top retailers
conversion rate vs average order value for fashionette.de and its competitors
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Revenue share by device at fashionette.de

In January large majority of sales on fashionette.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In January large majority of sales on fashionette.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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fashionette.de channels

Identify top traffic channels that drive growth for fashionette.deand discover how performance of traffic channels has changed over time.

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fashionette.de Google Ads spend

Evaluate fashionette.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fashionette.de devices

Review fashionette.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fashionette.de top markets

Explore fashionette.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fashionette.de country & global rank

Assess the ranking of fashionette.de among other retailers within its primary country and worldwide.

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