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Oct 2025
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Home/Insights/Retailers/fashionette.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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4.8M
Revenue
Oct 25
528.6K
Sessions
Oct 25
4.0-4.5%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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Fashionette.de is a website offering a wide range of fashion products. It sells luxury handbags, shoes, and accessories from various renowned brands. Customers can explore an extensive collection of designer items accessible through user-friendly browsing features. Additionally, the site provides detailed product information and a secure shopping experience.

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fashionette.de Annual Revenue and Growth

fashionette.de's annual sales on its online store amounted to $86.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$86.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fashionette.de revenue by year

fashionette.de's monthly revenueOVER TIME
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Over the past three months, fashionette.de revenue has experienced growth of 1.3%, compared to the preceding three months.

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fashionette.de revenue growth for last six months
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OVERVIEW
In October 2025, fashionette.de achieved impressive performance metrics in the lifestyle and fashion apparel sector, generating online sales revenue of $4,756,766, significantly surpassing the median of $80,524. Its conversion rate ranged from 4.00% to 4.50%, well above the high industry standard of 3.36%. The average order value (AOV) was between $200 and $225, notably lower than the high AOV of $378. With 528,617 sessions, fashionette.de outperformed the industry median of 33,163 sessions, but remained distant from the leader, shein.com, which garnered an astounding 321,650,758 sessions.
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fashionette.de competitors

In October 2025, fashionette.de reported a revenue of 4,756,766 with 22,102 transactions and 528,617 sessions, boasting an average order value (AOV) of 200-225 and a conversion rate of 4.00-4.50%. Compared to its competitors, fashionette.de falls behind in terms of revenue when compared to mytheresa.com's impressive 41,256,189. However, fashionette.de outperforms wardow.com, maedchenflohmarkt.de, and farfetch.com in terms of conversion rate. While mytheresa.com has the highest AOV of 650-675, fashionette.de remains competitive with an AOV of 200-225. Overall, fashionette.de stands out with a strong conversion rate and a respectable AOV compared to its competitors, showcasing its strength in customer engagement and purchase value.

wardow.com screenshot
#1 wardow.com
8.2M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
mytheresa.com screenshot
#2 mytheresa.com
41.3M
Revenue
6.9M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#3 farfetch.com
105.8M
Revenue
26.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
maedchenflohmarkt.de screenshot
#4 maedchenflohmarkt.de
297.7K
Revenue
160.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
85.8M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
fashionette.de vs top market performers
fashionette.de
top retailers
conversion rate vs average order value for fashionette.de and its competitors
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Revenue share by device at fashionette.de

In October large majority of sales on fashionette.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In October large majority of sales on fashionette.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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fashionette.de channels

Identify top traffic channels that drive growth for fashionette.deand discover how performance of traffic channels has changed over time.

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fashionette.de Google Ads spend

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fashionette.de devices

Review fashionette.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fashionette.de top markets

Explore fashionette.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fashionette.de country & global rank

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