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May 2025
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Home/Insights/Retailers/fashionette.de
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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4.1M
Revenue
974.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
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Fashionette.de is a website offering a wide range of fashion products. It sells luxury handbags, shoes, and accessories from various renowned brands. Customers can explore an extensive collection of designer items accessible through user-friendly browsing features. Additionally, the site provides detailed product information and a secure shopping experience.

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fashionette.de's revenueOVER TIME
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Over the past three months, fashionette.de revenue has experienced decline of 9.1%, compared to the preceding three months.

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fashionette.de revenue decline for last six months
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OVERVIEW
fashionette.de's performance metrics for May 2025 include $4,099,003 in revenue, a conversion rate of 1.50-2.00%, an AOV of $200-225, and 974,399 sessions, positioning it below the industry median in revenue but with a relatively average AOV and sessions compared to the FASHION AND APPAREL category. The highest revenue was $731,622,726 from shein.com, with a conversion rate of 3.09% and AOV of $415, while the lowest AOV was $82 and lowest conversion rate was 0.67%. Sessions ranged from 974,399 for fashionette.de to 224,142,058 for shein.com, with a median of 33,223 for the industry.
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fashionette.de competitors

In May 2025, fashionette.de reported a revenue of €4,099,003 with 19,213 transactions and 974,399 sessions, boasting an average order value (AOV) of €200-225 and a conversion rate of 1.50-2.00%. When compared to its competitors, fashionette.de falls behind in terms of revenue and transactions. farfetch.com leads the pack with a revenue of €88,260,840 and 251,431 transactions from 20,457,947 sessions, offering a higher AOV of €350-375 but a slightly lower conversion rate of 1.00-1.50%. mytheresa.com follows closely with €32,605,550 in revenue, 47,691 transactions, and 6,028,287 sessions, showcasing a significantly higher AOV of €675-700 but a lower conversion rate of 0.50-1.00%. Despite fashionette.de having a similar conversion rate as wardow.com, which generated €5,691,961 in revenue, the latter attracted more transactions (29,699) and sessions (1,577,689). rebelle.com, although smaller in scale, boasts a higher conversion rate and AOV than fashionette.de. maedchenflohmarkt.de trails in revenue and transactions compared to fashionette.de, but with a similar conversion rate and lower AOV.

wardow.com screenshot
#1 wardow.com
5.7M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
mytheresa.com screenshot
#2 mytheresa.com
32.6M
Revenue
6M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
rebelle.com screenshot
#3 rebelle.com
15K
Revenue
910.1
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
farfetch.com screenshot
#4 farfetch.com
88.3M
Revenue
20.5M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
maedchenflohmarkt.de screenshot
#5 maedchenflohmarkt.de
214.1K
Revenue
116.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
fashionette.de vs top market performers
fashionette.de
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conversion rate vs average order value for fashionette.de and its competitors
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Revenue share by device at fashionette.de

In May large majority of sales on fashionette.de, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.

In May large majority of sales on fashionette.de, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.
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fashionette.de channels

Identify top traffic channels that drive growth for fashionette.deand discover how performance of traffic channels has changed over time.

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fashionette.de Google Ads spend

Evaluate fashionette.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fashionette.de devices

Review fashionette.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fashionette.de top markets

Explore fashionette.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fashionette.de country & global rank

Assess the ranking of fashionette.de among other retailers within its primary country and worldwide.

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