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Jul 2026
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Home/Insights/Retailers/tacticalshit.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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768K
Revenue
Jul 26
123.2K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$300-325
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Tacticalshit.com is a website that specializes in selling tactical gear, firearms accessories, and outdoor equipment. They offer a wide range of products for individuals interested in military-style equipment. The site covers news related to firearms and provides informative articles for enthusiasts.

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tacticalshit.com Annual Revenue and Growth

tacticalshit.com's annual sales on its online store amounted to $10.8M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
tacticalshit.com revenue by year

tacticalshit.com's monthly revenueOVER TIME
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Over the past three months, tacticalshit.com revenue has experienced decline of 26%, compared to the preceding three months.

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tacticalshit.com revenue decline for last six months
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OVERVIEW
In July 2026, tacticalshit.com, categorized under heavy industry and engineering, generated $768,000 in online sales, surpassing the average store in the heavy industry and engineering category, which generates around $460,000 monthly. The site's conversion rate stood between 1.50-2.00%, comfortably within the category's typical range of 1.1% to 3.16%. tacticalshit.com reported an average order value (AOV) of $300-325, also within the category's typical range of $109 to $408. With 123,000 sessions, tacticalshit.com is slightly below the average store in the heavy industry and engineering category, which sees around 144,000 sessions monthly, while the most-visited store in the category, gunmagwarehouse.com, attracts 1.7 million sessions.
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tacticalshit.com competitors

In July 2026, preppergunshop.com reported revenue of $561,000, placing it second overall among competitors. In contrast, tacticalshit.com achieved a significantly higher revenue of $768,000, leading by $207,000 over preppergunshop.com. When it comes to transactions, tacticalgearjunkie.com takes the lead with 3,984 transactions, while tacticalshit.com ranks second with 2,456, trailing tacticalgearjunkie.com by 1,528. tacticalshit.com recorded 123,000 sessions, ranking second again, yet it falls short of tacticalgearjunkie.com by 16,000 sessions. Regarding average order value (AOV), tacticalshit.com is positioned between $300-325, outperforming rangerpointstore.com’s AOV of $175-200, but remains below preppergunshop.com's $375-400. Finally, tacticalshit.com boasts a conversion rate of 1.50-2.00%, higher than rangerpointstore.com’s 1.00-1.50%, yet lower than tacticalgearjunkie.com’s impressive 2.50-3.00%. Overall, tacticalshit.com stands out in revenue but faces challenges in transactions and sessions compared to its competitors.

rangerpointstore.com screenshot
#1 rangerpointstore.com
184.5K
Revenue
90.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
preppergunshop.com screenshot
#2 preppergunshop.com
561.1K
Revenue
99.6K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
tacticalgearjunkie.com screenshot
#3 tacticalgearjunkie.com
218.3K
Revenue
139.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shootingsurplus.com screenshot
#4 shootingsurplus.com
260.8K
Revenue
67.6K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
globalordnance.com screenshot
#5 globalordnance.com
143.3K
Revenue
86.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
tacticalshit.com vs top market performers
tacticalshit.com
top retailers
conversion rate vs average order value for tacticalshit.com and its competitors
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Revenue share by device at tacticalshit.com

In July large majority of sales on tacticalshit.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In July large majority of sales on tacticalshit.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

Industries tacticalshit.com operates in

tacticalshit.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tacticalshit.com channels

Identify top traffic channels that drive growth for tacticalshit.comand discover how performance of traffic channels has changed over time.

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tacticalshit.com Google Ads spend

Evaluate tacticalshit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tacticalshit.com devices

Review tacticalshit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tacticalshit.com top markets

Explore tacticalshit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tacticalshit.com country & global rank

Assess the ranking of tacticalshit.com among other retailers within its primary country and worldwide.

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