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Mar 2026
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Home/Insights/Retailers/tacticalshit.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.2M
Revenue
Mar 26
198.9K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$275-300
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Tacticalshit.com is a website that specializes in selling tactical gear, firearms accessories, and outdoor equipment. They offer a wide range of products for individuals interested in military-style equipment. The site covers news related to firearms and provides informative articles for enthusiasts.

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tacticalshit.com Annual Revenue and Growth

tacticalshit.com's annual sales on its online store amounted to $10.8M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
tacticalshit.com revenue by year

tacticalshit.com's monthly revenueOVER TIME
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Over the past three months, tacticalshit.com revenue has experienced growth of 22%, compared to the preceding three months.

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tacticalshit.com revenue growth for last six months
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OVERVIEW
In March 2026, tacticalshit.com, operating in the heavy industry and engineering sector, achieved impressive online sales revenue of $1,204,354, significantly surpassing the industry median of $505,373, yet falling short of gunmagwarehouse.com's top revenue of $6,564,773; the site’s conversion rate ranged from 2.00-2.50%, slightly below the sector's high of 2.77%, with an average order value (AOV) of $275-300, also lower than the high AOV of $399, while recording sessions at 198,919, matching the median for the industry but far from the leader's 2,016,722 sessions.
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tacticalshit.com competitors

In March 2026, tacticalshit.com outperformed its competitors in terms of revenue with $1,204,354, compared to Ranger Point Store with $173,962, X Products with $85,939, Prepper Gun Shop with $382,031, Tactical Gear Junkie with $160,827, and Shooting Surplus with $304,660. In terms of transactions, Tactical Shit had 4,092, while Ranger Point Store had 1,049, X Products had 376, Prepper Gun Shop had 1,042, Tactical Gear Junkie had 3,171, and Shooting Surplus had 463. Additionally, Tactical Shit had the highest number of sessions at 198,919, followed by Tactical Gear Junkie at 101,225 and Ranger Point Store at 111,272. With an average order value (AOV) range of $275-$300, Tactical Shit falls in the mid-range compared to its competitors, some of which have higher or lower AOVs. The conversion rate of 2.00-2.50% for Tactical Shit is competitive, with Tactical Gear Junkie having the highest conversion rate at 3.00-3.50%.

rangerpointstore.com screenshot
#1 rangerpointstore.com
174K
Revenue
111.3K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
xproducts.com screenshot
#2 xproducts.com
85.9K
Revenue
25.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
preppergunshop.com screenshot
#3 preppergunshop.com
382K
Revenue
69K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
tacticalgearjunkie.com screenshot
#4 tacticalgearjunkie.com
160.8K
Revenue
101.2K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
shootingsurplus.com screenshot
#5 shootingsurplus.com
304.7K
Revenue
108.2K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
tacticalshit.com vs top market performers
tacticalshit.com
top retailers
conversion rate vs average order value for tacticalshit.com and its competitors
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Revenue share by device at tacticalshit.com

In March large majority of sales on tacticalshit.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In March large majority of sales on tacticalshit.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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tacticalshit.com channels

Identify top traffic channels that drive growth for tacticalshit.comand discover how performance of traffic channels has changed over time.

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tacticalshit.com Google Ads spend

Evaluate tacticalshit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tacticalshit.com devices

Review tacticalshit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tacticalshit.com top markets

Explore tacticalshit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tacticalshit.com country & global rank

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