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Aug 2025
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Home/Insights/Retailers/wbtguns.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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697.8K
Revenue
187.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
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Wbtguns.com is an online platform offering a diverse range of firearms and related equipment. This website offers an extensive inventory that includes handguns, rifles, shotguns, and ammunition. It also provides accessories such as magazines, holsters, scopes, and cleaning supplies. Regular updates and a streamlined interface contribute to the user experience.

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wbtguns.com's revenueOVER TIME
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Over the past three months, wbtguns.com revenue has experienced decline of 30%, compared to the preceding three months.

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wbtguns.com revenue decline for last six months
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OVERVIEW
In August 2025, wbtguns.com in the SPORTS industry generated $697,844 in online sales, with a conversion rate of 0.50-1.00% and an AOV of $525-550. This is compared to the industry median revenue of $103,840, a conversion rate of 2.44%, and an AOV of $636. With 187,288 sessions, wbtguns.com falls below the industry median of 37,927 sessions, while gunbroker.com leads with 12,467,945 sessions. Despite wbtguns.com's performance metrics being average in the industry, there is room for improvement to match the top players like gunbroker.com.
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wbtguns.com competitors

In August 2025, wbtguns.com generated a revenue of $697,844 from 1,323 transactions with 187,288 sessions. Their average order value (AOV) ranged from $525 to $550, and they had a conversion rate of 0.50-1.00%. Comparing wbtguns.com to its competitors, riflegear.com stood out with the highest revenue of $1,043,307 from 1,541 transactions and 159,196 sessions. Their AOV was between $675 and $700, with a conversion rate of 0.50-1.00%. turners.com led in revenue with $7,778,315 from 20,058 transactions and 968,349 sessions, boasting an AOV of $375-400 and a conversion rate of 2.00-2.50%. wbtguns.com had lower revenue than turners.com and riflegear.com but performed better than riflesupply.com, preppergunshop.com, and alquistarms.com in terms of revenue, transactions, sessions, AOV, and conversion rate.

riflesupply.com screenshot
#1 riflesupply.com
201.4K
Revenue
89.9K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
riflegear.com screenshot
#2 riflegear.com
1M
Revenue
159.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
turners.com screenshot
#3 turners.com
7.8M
Revenue
968.3K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
preppergunshop.com screenshot
#4 preppergunshop.com
362.7K
Revenue
63.8K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
alquistarms.com screenshot
#5 alquistarms.com
229.2K
Revenue
19.4K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
wbtguns.com vs top market performers
wbtguns.com
top retailers
conversion rate vs average order value for wbtguns.com and its competitors
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Revenue share by device at wbtguns.com

In August large majority of sales on wbtguns.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on wbtguns.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wbtguns.com channels

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wbtguns.com Google Ads spend

Evaluate wbtguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wbtguns.com devices

Review wbtguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wbtguns.com top markets

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wbtguns.com country & global rank

Assess the ranking of wbtguns.com among other retailers within its primary country and worldwide.

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