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Nov 2025
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Home/Insights/Retailers/wbtguns.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for wbtguns.comwbtguns.com

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660.8K
Revenue
Nov 25
176.6K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$500-600
AOV
Nov 25
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Wbtguns.com is an online platform offering a diverse range of firearms and related equipment. This website offers an extensive inventory that includes handguns, rifles, shotguns, and ammunition. It also provides accessories such as magazines, holsters, scopes, and cleaning supplies. Regular updates and a streamlined interface contribute to the user experience.

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wbtguns.com Annual Revenue and Growth

wbtguns.com's annual sales on its online store amounted to $11.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wbtguns.com revenue by year

wbtguns.com's monthly revenueOVER TIME
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Over the past three months, wbtguns.com revenue has experienced decline of 1.7%, compared to the preceding three months.

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wbtguns.com revenue decline for last six months
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OVERVIEW
In November 2025, wbtguns.com, operating in the SPORTS industry, achieved online sales revenue of $660,778, significantly surpassing the median of $102,020; its conversion rate ranged from 0.50-1.00%, aligning with the low end of the industry spectrum, while the average order value (AOV) stood between $525-550, slightly below the high of $634; the site attracted 176,597 sessions, far lower than the 14,084,614 sessions recorded by the leading competitor, gunbroker.com, but above the median of 38,956, showcasing a strong market presence despite room for improvement.
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wbtguns.com competitors

In November 2025, wbtguns.com generated a revenue of $660,778 with 1,217 transactions and 176,597 sessions. The average order value (AOV) ranged between $525-550, and the conversion rate was between 0.50-1.00%. Comparing this to its competitors, riflesupply.com had a revenue of $318,871 with 1,307 transactions and 143,007 sessions, and an AOV of $225-250, similar conversion rate. riflegear.com outperformed wbtguns.com with a revenue of $1,292,397, 1,905 transactions, and 181,210 sessions, AOV of $675-700, and a conversion rate of 1.00-1.50%. Turner's revenue was significantly higher at $5,598,615 with 18,074 transactions and 866,407 sessions, AOV of $300-325, and conversion rate of 2.00-2.50%. wbtguns.com was closer in performance to preppergunshop.com with $480,404 in revenue, 1,309 transactions, 83,583 sessions, AOV of $350-375, and conversion rate of 1.50-2.00%. alquistarms.com also had comparable numbers with $354,036 in revenue, 605 transactions, 26,184 sessions, AOV of $575-600, and conversion rate of 2.00-2.50%.

riflesupply.com screenshot
#1 riflesupply.com
318.9K
Revenue
143K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
riflegear.com screenshot
#2 riflegear.com
1.3M
Revenue
181.2K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
turners.com screenshot
#3 turners.com
5.6M
Revenue
866.4K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
preppergunshop.com screenshot
#4 preppergunshop.com
480.4K
Revenue
83.6K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
alquistarms.com screenshot
#5 alquistarms.com
354K
Revenue
26.2K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
wbtguns.com vs top market performers
wbtguns.com
top retailers
conversion rate vs average order value for wbtguns.com and its competitors
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Revenue share by device at wbtguns.com

In November large majority of sales on wbtguns.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on wbtguns.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wbtguns.com channels

Identify top traffic channels that drive growth for wbtguns.comand discover how performance of traffic channels has changed over time.

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wbtguns.com Google Ads spend

Evaluate wbtguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wbtguns.com devices

Review wbtguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wbtguns.com top markets

Explore wbtguns.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wbtguns.com country & global rank

Assess the ranking of wbtguns.com among other retailers within its primary country and worldwide.

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