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Dec 2024
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Home/Insights/Retailers/pmtonline.co.uk
TRANSACTION INTELLIGENCE - DEC 2024 GLOBALLY

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3M
Revenue
990.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
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PMT Online is a UK-based website that provides a wide range of musical instruments and equipment for purchase. Their inventory includes guitars, keyboards, drums, studio gear, PA systems, and DJ equipment. Customers can also find accessories such as strings, pedals, cables, and cases on the website.

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pmtonline.co.uk's revenueOVER TIME
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Over the past three months, pmtonline.co.uk revenue has experienced growth of 33%, compared to the preceding three months.

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pmtonline.co.uk revenue growth for last six months
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OVERVIEW
In December 2024, pmtonline.co.uk in the MUSIC industry had online sales revenue of $3,047,633, with a conversion rate of 0.50-1.00% and an average order value (AOV) of $325-350. This places them below the industry median revenue of $62,338, but above the very low AOV of $53. They recorded 990,568 sessions, falling below thomann.de, the largest store with 21,640,013 sessions, and above the median sessions of 18,731. Despite the competitive industry, pmtonline.co.uk continues to attract customers and drive online sales.
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pmtonline.co.uk competitors

When comparing pmtonline.co.uk to its competitors in the music gear industry, it is evident that pmtonline.co.uk falls behind in terms of revenue, transactions, and sessions. While pmtonline.co.uk generated a revenue of £3,047,633 from 9,106 transactions and 990,568 sessions, its competitor thomann.de outperformed significantly with a revenue of £152,623,773 from 445,338 transactions and 21,640,013 sessions. Despite having a similar Average Order Value (AOV) of £325-£350, pmtonline.co.uk struggles to match the conversion rates of its competitors. For example, sweetwater.com and reverb.com both had higher conversion rates of 1.00-1.50 compared to pmtonline.co.uk's 0.50-1.00. To remain competitive in the market, pmtonline.co.uk needs to focus on increasing its transactions and sessions while improving its conversion rate.

#1 gear4music.com
7.4M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
#2 thomann.de
152.6M
Revenue
21.6M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
#3 reverb.com
107.3M
Revenue
17.1M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#4 sweetwater.com
49.1M
Revenue
12M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
#5 dv247.com
6.4K
Revenue
909.2
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
pmtonline.co.uk vs top market performers
pmtonline.co.uk
top retailers
conversion rate vs average order value for pmtonline.co.uk and its competitors
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pmtonline.co.uk channels

Identify top traffic channels that drive growth for pmtonline.co.ukand discover how performance of traffic channels has changed over time.

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pmtonline.co.uk Google Ads spend

Evaluate pmtonline.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pmtonline.co.uk devices

Review pmtonline.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pmtonline.co.uk top markets

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pmtonline.co.uk country & global rank

Assess the ranking of pmtonline.co.uk among other retailers within its primary country and worldwide.

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