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Oct 2025
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Home/Insights/Retailers/patrolbase.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.1M
Revenue
Oct 25
537.1K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Patrolbase.co.uk is an e-commerce platform primarily focused on selling airsoft guns, accessories, and related equipment. The website provides an extensive range of replicas, scopes, gear, and upgrades for enthusiasts of the sport. It also offers customer support, secure payment options, and fast shipping services to the UK and internationally.

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patrolbase.co.uk Annual Revenue and Growth

patrolbase.co.uk's annual sales on its online store amounted to $14M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
patrolbase.co.uk revenue by year

patrolbase.co.uk's monthly revenueOVER TIME
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Over the past three months, patrolbase.co.uk revenue has experienced growth of 1.7%, compared to the preceding three months.

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patrolbase.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, patrolbase.co.uk, operating in the sports industry, achieved online sales revenue of $1,060,906, significantly surpassing the median of $84,340; however, it lags behind industry leader garmin.com. The website recorded a conversion rate between 1.00-1.50%, below the high benchmark of 3.14%, while its average order value (AOV) ranged from $150-175, far less than the high of $550. With 537,092 sessions, patrolbase.co.uk performed notably better than the median of 29,455, yet remains dwarfed by the top competitor's 38,669,098 sessions, indicating strong traffic but potential in conversion and AOV optimization.
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patrolbase.co.uk competitors

In October 2025, patrolbase.co.uk reported a revenue of £1,060,906 from 6,732 transactions and 537,092 sessions, with an average order value (AOV) ranging from £150-175 and a conversion rate of 1.00-1.50%. In comparison, defconairsoft.co.uk had lower revenue at £145,890 from 757 transactions and 95,377 sessions, with a slightly higher AOV of £175-200 but a similar conversion rate. actionhobbies.co.uk generated £44,566 in revenue from 130 transactions and 24,691 sessions, boasting a higher AOV of £325-350 but again with a similar conversion rate. gunfire.com performed well with £618,834 revenue from 3,185 transactions and 381,254 sessions, with an AOV in line with patrolbase.co.uk and a comparable conversion rate. redwolfairsoft.com surpassed all competitors with revenue of £1,099,688 from 3,657 transactions and 488,329 sessions, a higher AOV of £300-325, and a similar conversion rate to the others.

defconairsoft.co.uk screenshot
#1 defconairsoft.co.uk
145.9K
Revenue
95.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
actionhobbies.co.uk screenshot
#2 actionhobbies.co.uk
44.6K
Revenue
24.7K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
gunfire.com screenshot
#3 gunfire.com
618.8K
Revenue
381.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
redwolfairsoft.com screenshot
#4 redwolfairsoft.com
1.1M
Revenue
488.3K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
bztactical.co.uk screenshot
#5 bztactical.co.uk
216.4K
Revenue
65.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
patrolbase.co.uk vs top market performers
patrolbase.co.uk
top retailers
conversion rate vs average order value for patrolbase.co.uk and its competitors
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Revenue share by device at patrolbase.co.uk

In October large majority of sales on patrolbase.co.uk, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In October large majority of sales on patrolbase.co.uk, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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patrolbase.co.uk channels

Identify top traffic channels that drive growth for patrolbase.co.ukand discover how performance of traffic channels has changed over time.

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patrolbase.co.uk Google Ads spend

Evaluate patrolbase.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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patrolbase.co.uk devices

Review patrolbase.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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patrolbase.co.uk top markets

Explore patrolbase.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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patrolbase.co.uk country & global rank

Assess the ranking of patrolbase.co.uk among other retailers within its primary country and worldwide.

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