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Sep 2024
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Home/Insights/Retailers/bztactical.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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213.2K
Revenue
64K
Sessions
2.0-2.5%
Conversion rate
$150-175
Average order value
Online only revenue for bztactical.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

BZ Tactical is one of the UK's leading retailers of Airsoft equipment and gear. We have a large walk in store as well as our online airsoft shop. We stock a huge range of guns, BBs, gear, accessories and much more.

bztactical.co.uk’s revenueOVER TIME
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Over the past three months, bztactical.co.uk revenue has experienced growth of 52%, compared to the preceding three months.

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bztactical.co.uk revenue growth for last six months
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OVERVIEW
In September 2024, bztactical.co.uk in the SPORTS industry generated $213,248 in online sales with a conversion rate of 2.00-2.50% and an AOV of $150-175. This places them above the median revenue of $95,412 and sessions of 64,002, but below the very high conversion rate of 3.13%, AOV of $561, and sessions of 44,386,968 seen in the industry. Despite not leading in all metrics, bztactical.co.uk is performing well compared to the average in the SPORTS category.
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bztactical.co.uk competitors

When comparing bztactical.co.uk to its competitors, it is evident that bztactical.co.uk falls somewhere in the middle in terms of revenue and transactions. With a revenue of £213,248 and 1,299 transactions, bztactical.co.uk is outperformed by patrolbase.co.uk, which boasts a revenue of £1,023,413 and 6,280 transactions. However, bztactical.co.uk surpasses airsoftzone.co.uk in both revenue and transactions. In terms of sessions, bztactical.co.uk has 64,002, placing it below defconairsoft.co.uk and patrolbase.co.uk. The Average Order Value (AOV) of bztactical.co.uk falls in line with patrolbase.co.uk and bullseyecountrysport.co.uk, ranging from £150-175. With a conversion rate of 2.00-2.50%, bztactical.co.uk matches bullseyecountrysport.co.uk, but exceeds defconairsoft.co.uk and airsoftzone.co.uk in this metric. Overall, bztactical.co.uk holds its own against its competitors but has room for growth in sessions and revenue to surpass the top performers in the industry.

#1 defconairsoft.co.uk
136K
Revenue
71.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
#2 bullseyecountrysport.co.uk
179.6K
Revenue
47.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#3 patrolbase.co.uk
1M
Revenue
530.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
#4 socomtactical.net
147.6K
Revenue
46.9K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
#5 airsoftzone.co.uk
11.6K
Revenue
5.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
bztactical.co.uk vs top market performers
bztactical.co.uk
top retailers
conversion rate vs average order value for bztactical.co.uk and its competitors
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bztactical.co.uk channels

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bztactical.co.uk Google Ads spend

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bztactical.co.uk devices

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bztactical.co.uk top markets

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bztactical.co.uk country & global rank

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