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May 2026
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Home/Insights/Retailers/defconairsoft.co.uk
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for defconairsoft.co.ukdefconairsoft.co.uk

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205.6K
Revenue
May 26
114.4K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$200-225
AOV
May 26
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Defconairsoft.co.uk is an online platform offering a range of airsoft-related products. The websites inventory includes a variety of airsoft guns, gear, accessories, and equipment, catering to the needs of airsoft enthusiasts. They feature a user-friendly interface allowing customers to browse and purchase airsoft items easily.

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defconairsoft.co.uk Annual Revenue and Growth

defconairsoft.co.uk's annual sales on its online store amounted to $2M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
defconairsoft.co.uk revenue by year

defconairsoft.co.uk's monthly revenueOVER TIME
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Over the past three months, defconairsoft.co.uk revenue has experienced decline of 7.5%, compared to the preceding three months.

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defconairsoft.co.uk revenue decline for last six months
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OVERVIEW
In May 2026, defconairsoft.co.uk, a player in the sports industry, achieved online sales revenue of $205,581, significantly surpassing the median of $78,603, though still far from industry leader rei.com's $178,835,132. Its conversion rate ranged from 0.50% to 1.00%, below the high of 3.11% yet above the low of 0.66%. The average order value (AOV) was $200-225, well under the high of $567 but above the low of $80. The site attracted 114,391 sessions, considerably higher than the median of 29,369, but dwarfed by rei.com’s 54,842,465 sessions.
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defconairsoft.co.uk competitors

In May 2026, defconairsoft.co.uk generated $205,581 in revenue from 951 transactions over 114,391 sessions, reflecting an average order value (AOV) between $200 and $225 and a conversion rate of 0.50-1.00%. In comparison, patrolbase.co.uk outperformed with $1,009,022 in revenue from 5,966 transactions across 493,064 sessions, showcasing a higher AOV of $150-175 and a conversion rate of 1.00-1.50%. redwolfairsoft.com led the pack with $1,433,941 in revenue and an AOV of $300-325, while bztactical.co.uk reported $252,860 in revenue with a conversion rate significantly higher at 1.50-2.00%. actionhobbies.co.uk, despite lower revenue at $65,150, boasted a high AOV of $325-350. Meanwhile, gunfire.com achieved $667,999 in revenue with a competitive AOV of $175-200. Overall, defconairsoft.co.uk remains a solid player but trails behind its competitors in revenue and transaction volume.

patrolbase.co.uk screenshot
#1 patrolbase.co.uk
1M
Revenue
493.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
actionhobbies.co.uk screenshot
#2 actionhobbies.co.uk
65.1K
Revenue
22.2K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
redwolfairsoft.com screenshot
#3 redwolfairsoft.com
1.4M
Revenue
612.7K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
bztactical.co.uk screenshot
#4 bztactical.co.uk
252.9K
Revenue
77.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
gunfire.com screenshot
#5 gunfire.com
668K
Revenue
379K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
defconairsoft.co.uk vs top market performers
defconairsoft.co.uk
top retailers
conversion rate vs average order value for defconairsoft.co.uk and its competitors
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Revenue share by device at defconairsoft.co.uk

In May large majority of sales on defconairsoft.co.uk, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.

In May large majority of sales on defconairsoft.co.uk, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.

Industries defconairsoft.co.uk operates in

defconairsoft.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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defconairsoft.co.uk channels

Identify top traffic channels that drive growth for defconairsoft.co.ukand discover how performance of traffic channels has changed over time.

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defconairsoft.co.uk Google Ads spend

Evaluate defconairsoft.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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defconairsoft.co.uk devices

Review defconairsoft.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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defconairsoft.co.uk top markets

Explore defconairsoft.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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defconairsoft.co.uk country & global rank

Assess the ranking of defconairsoft.co.uk among other retailers within its primary country and worldwide.

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