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Mar 2026
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Home/Insights/Retailers/oshkosh.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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7.2K
Revenue
Mar 26
1.8K
Sessions
Mar 26
5.5-6.0%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Oshkosh.com is an online retail store that offers a wide range of merchandise for children. The website provides various products such as clothing, shoes, and accessories for infants, toddlers, and kids. Additionally, Oshkosh.com features a collection of well-known brands catered to the specific needs and size ranges of children.

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oshkosh.com Annual Revenue and Growth

oshkosh.com's annual sales on its online store amounted to $405.3K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$405.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
oshkosh.com revenue by year

oshkosh.com's monthly revenueOVER TIME
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Over the past three months, oshkosh.com revenue has experienced decline of 64%, compared to the preceding three months.

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oshkosh.com revenue decline for last six months
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OVERVIEW
In March 2026, oshkosh.com, operating in the CHILDCARE sector, generated $7,184 in online sales with a conversion rate of 5.50-6.00%, outperforming the median of 4.54% for the industry; however, their average order value (AOV) ranged between $50-75, significantly lower than the high of $240 in the category. The site recorded 1,805 sessions, far below the CHILDCARE median of 20,647, and compared to babylist.com, the largest competitor, which amassed 16,625,960 sessions and $88,418,484 in revenue, indicating substantial growth opportunities for oshkosh.com.
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oshkosh.com competitors

In March 2026, oshkosh.com generated a revenue of $7,184 with 102 transactions and 1,805 sessions, boasting an Average Order Value (AOV) of $50-75 and a conversion rate of 5.50-6.00%. Compared to its competitors, oshkosh.com falls behind carters.com, which had a significantly higher revenue of $52,285,814 from 435,597 transactions and 11,017,302 sessions. While oshkosh.com shares a similar AOV range with childrensplace.com at $50-75, it outperforms the latter in terms of conversion rate. However, janieandjack.com, gerberchildrenswear.com, and cookieskids.com all have higher revenues than oshkosh.com, with varying transaction and session numbers. Despite facing stiff competition, oshkosh.com remains competitive in the children's apparel market with its strong conversion rate and consistent AOV.

carters.com screenshot
#1 carters.com
52.3M
Revenue
11M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
gymboree.com screenshot
#2 gymboree.com
1.5M
Revenue
777.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
childrensplace.com screenshot
#3 childrensplace.com
7.9M
Revenue
6.8M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
janieandjack.com screenshot
#4 janieandjack.com
1.9M
Revenue
792.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
gerberchildrenswear.com screenshot
#5 gerberchildrenswear.com
1.6M
Revenue
678.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
oshkosh.com vs top market performers
oshkosh.com
top retailers
conversion rate vs average order value for oshkosh.com and its competitors
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brands overtime comparison

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oshkosh.com channels

Identify top traffic channels that drive growth for oshkosh.comand discover how performance of traffic channels has changed over time.

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oshkosh.com Google Ads spend

Evaluate oshkosh.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oshkosh.com devices

Review oshkosh.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oshkosh.com top markets

Explore oshkosh.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oshkosh.com country & global rank

Assess the ranking of oshkosh.com among other retailers within its primary country and worldwide.

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