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May 2026
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Home/Insights/Retailers/happybrush.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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201.7K
Revenue
May 26
59.2K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$75-100
AOV
May 26
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Effektive Mundpflege & modernes Design von happybrush. Jetzt 100 Tage Probeputzen! Kostenloser Versand (DE). Sichere Bezahlung. Top Service. Zahnpflege Nachhaltig Sozial Elektrische Zahnbürsten Schallzahnbürsten Zahnbürsten für Kinder Bambus - Zahnbürsten Vegane Zahnpasta Zahnputz Tabs & Tabletten

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happybrush.de Annual Revenue and Growth

happybrush.de's annual sales on its online store amounted to $3.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
happybrush.de revenue by year

happybrush.de's monthly revenueOVER TIME
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Over the past three months, happybrush.de revenue has experienced decline of 46%, compared to the preceding three months.

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happybrush.de revenue decline for last six months
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OVERVIEW
In May 2026, happybrush.de achieved impressive online sales of $201,704, significantly surpassing the FOOD AND DRINK median of $39,829, though still far behind the leading kroger.com at $401,561,521. The site's conversion rate ranged from 4.00-4.50%, above the industry median of 1.58% but below the high of 5.98%. With an average order value (AOV) of $75-100, happybrush.de positioned itself within the lower range compared to the high AOV of $186. Notably, it recorded 59,173 sessions, considerably exceeding the industry median of 13,181, highlighting its effective audience engagement.
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happybrush.de competitors

In May 2026, happybrush.de generated a revenue of $201,704 from 2,466 transactions across 59,173 sessions, showcasing a solid conversion rate of 4.00-4.50%. In comparison, its competitor oralb.de outperformed significantly with a revenue of $1,239,748, achieved through 6,413 transactions and a higher session count of 275,021. While oralb.de had an Average Order Value (AOV) of $175-200, much greater than happybrush.de's AOV of $75-100, its conversion rate lagged slightly at 2.00-2.50%. Despite this, oralb.de's substantial revenue advantage indicates a more extensive customer base or more effective marketing strategies. happybrush.de's conversion rate is commendable, suggesting a strong engagement with its audience, but it still has considerable room to grow to compete with oralb.de’s established presence.

oralb.de screenshot
#1 oralb.de
1.2M
Revenue
275K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
happybrush.de vs top market performers
happybrush.de
top retailers
conversion rate vs average order value for happybrush.de and its competitors
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Revenue share by device at happybrush.de

In May large majority of sales on happybrush.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on happybrush.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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happybrush.de channels

Identify top traffic channels that drive growth for happybrush.deand discover how performance of traffic channels has changed over time.

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happybrush.de Google Ads spend

Evaluate happybrush.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happybrush.de devices

Review happybrush.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happybrush.de top markets

Explore happybrush.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happybrush.de country & global rank

Assess the ranking of happybrush.de among other retailers within its primary country and worldwide.

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