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Apr 2026
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Home/Insights/Retailers/happybrush.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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145K
Revenue
Apr 26
46.7K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Effektive Mundpflege & modernes Design von happybrush. Jetzt 100 Tage Probeputzen! Kostenloser Versand (DE). Sichere Bezahlung. Top Service. Zahnpflege Nachhaltig Sozial Elektrische Zahnbürsten Schallzahnbürsten Zahnbürsten für Kinder Bambus - Zahnbürsten Vegane Zahnpasta Zahnputz Tabs & Tabletten

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happybrush.de Annual Revenue and Growth

happybrush.de's annual sales on its online store amounted to $3.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
happybrush.de revenue by year

happybrush.de's monthly revenueOVER TIME
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Over the past three months, happybrush.de revenue has experienced decline of 68%, compared to the preceding three months.

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happybrush.de revenue decline for last six months
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OVERVIEW
In April 2026, happybrush.de achieved online sales of $145,003, significantly surpassing the FOOD AND DRINK median of $41,101, while its conversion rate of 3.50-4.00% remains competitive but below the top industry standard of 5.45%. With an average order value (AOV) of $75-100, happybrush.de also performed well compared to the high AOV of $180 in its sector. The site attracted 46,687 sessions, outpacing the median of 15,274 sessions, yet trailing far behind the leader, kroger.com, which recorded over 38 million sessions. Overall, happybrush.de demonstrates strong performance within its category.
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happybrush.de competitors

In April 2026, happybrush.de generated a revenue of $145,003 from 1,667 transactions across 46,687 sessions, yielding an average order value (AOV) between $75 and $100 and a conversion rate of 3.50-4.00%. In comparison, oralb.de outperformed with a substantial revenue of $1,463,729 from 7,230 transactions, benefiting from a much higher session volume of 314,633. oralb.de's AOV ranges from $200 to $225, reflecting a premium pricing strategy, although it has a lower conversion rate of 2.00-2.50%. While happybrush.de demonstrates efficient conversions given its smaller revenue, oralb.de's scale and higher AOV position it as a formidable competitor in the oral care market. Overall, happybrush.de needs to enhance its market penetration and optimize its offerings to rival such established brands effectively.

oralb.de screenshot
#1 oralb.de
1.5M
Revenue
314.6K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
happybrush.de vs top market performers
happybrush.de
top retailers
conversion rate vs average order value for happybrush.de and its competitors
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Revenue share by device at happybrush.de

In April large majority of sales on happybrush.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on happybrush.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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happybrush.de channels

Identify top traffic channels that drive growth for happybrush.deand discover how performance of traffic channels has changed over time.

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happybrush.de Google Ads spend

Evaluate happybrush.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happybrush.de devices

Review happybrush.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happybrush.de top markets

Explore happybrush.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happybrush.de country & global rank

Assess the ranking of happybrush.de among other retailers within its primary country and worldwide.

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