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Oct 2025
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Home/Insights/Retailers/natureofthings.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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14.9K
Revenue
Oct 25
6.1K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Natureofthings.com sells a variety of sought-after natural and sustainable wellness products. Their inventory includes carefully crafted skincare items, herbal supplements, and therapeutic aromatherapy essentials. The website caters to health-conscious consumers who seek plant-based remedies and eco-friendly products that promote well-being and self-care.

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natureofthings.com's monthly revenueOVER TIME
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Over the past three months, natureofthings.com revenue has experienced growth of 29%, compared to the preceding three months.

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natureofthings.com revenue growth for last six months
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OVERVIEW
In October 2025, natureofthings.com, operating in the BEAUTY AND COSMETICS industry, generated $14,917 in online sales, significantly below the median of $41,294, with a conversion rate of 2.50-3.00%, lower than the industry's high of 4.65% and above its low of 1.19%. The site's average order value (AOV) ranged between $75-100, which is well below the high of $202 and above the low of $47. With 6,139 sessions, it starkly contrasts with the industry leader, sephora.com, which boasts over 49 million sessions, while the median for the sector is 18,156.
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natureofthings.com competitors

When comparing natureofthings.com to its competitors as of October 2025, we see that natureofthings.com has a revenue of $14,917 with 159 transactions and 6,139 sessions. Their average order value (AOV) ranges from $75 to $100, with a conversion rate of 2.50-3.00%. In comparison, takamichibeautyroom.com has a revenue of $12,373 with 147 transactions and 4,470 sessions, boasting a higher conversion rate of 3.00-3.50%. asutra.com leads in revenue with $19,867, 369 transactions, and 23,021 sessions, but with a lower AOV of $50-75 and conversion rate of 1.50-2.00%. natureofbeauty.com and lanjaenicke.com have lower revenues of $10,428 and $10,668, respectively, with varying transaction and session numbers, but both offer higher AOVs of $125-150 and comparable conversion rates. Overall, natureofthings.com holds its own against competitors in revenue and transaction numbers while maintaining a competitive AOV and conversion rate.

takamichibeautyroom.com screenshot
#1 takamichibeautyroom.com
12.4K
Revenue
4.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
asutra.com screenshot
#2 asutra.com
19.9K
Revenue
23K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
natureofbeauty.com screenshot
#3 natureofbeauty.com
10.4K
Revenue
4.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
lanjaenicke.com screenshot
#4 lanjaenicke.com
10.7K
Revenue
3.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
hollyhallsupply.com screenshot
#5 hollyhallsupply.com
5.9K
Revenue
693.8
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
natureofthings.com vs top market performers
natureofthings.com
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conversion rate vs average order value for natureofthings.com and its competitors
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Revenue share by device at natureofthings.com

In October large majority of sales on natureofthings.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on natureofthings.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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natureofthings.com channels

Identify top traffic channels that drive growth for natureofthings.comand discover how performance of traffic channels has changed over time.

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natureofthings.com Google Ads spend

Evaluate natureofthings.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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natureofthings.com devices

Review natureofthings.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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natureofthings.com top markets

Explore natureofthings.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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natureofthings.com country & global rank

Assess the ranking of natureofthings.com among other retailers within its primary country and worldwide.

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