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Nov 2025
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Home/Insights/Retailers/natureofthings.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5.1K
Revenue
Nov 25
2.5K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Natureofthings.com sells a variety of sought-after natural and sustainable wellness products. Their inventory includes carefully crafted skincare items, herbal supplements, and therapeutic aromatherapy essentials. The website caters to health-conscious consumers who seek plant-based remedies and eco-friendly products that promote well-being and self-care.

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natureofthings.com's monthly revenueOVER TIME
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Over the past three months, natureofthings.com revenue has experienced growth of 30%, compared to the preceding three months.

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natureofthings.com revenue growth for last six months
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OVERVIEW
In November 2025, natureofthings.com generated $5,138 in online sales, significantly lower than the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 2.00-2.50%, below the industry's high of 5.32% but above the low of 1.38%. The average order value (AOV) ranged between $75 and $100, which is less than the sector's high of $204 but above the low of $48. The site attracted 2,537 sessions, far below the median of 19,748 and the market leader Sephora's impressive 76,114,809 sessions, highlighting areas for potential growth and optimization.
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natureofthings.com competitors

In November 2025, natureofthings.com had a revenue of $5,138 with 57 transactions and 2,537 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, takamichibeautyroom.com had the highest revenue of $33,409 with 384 transactions and 9,346 sessions, boasting a higher conversion rate of 4.00-4.50%. asutra.com had a revenue of $18,754 with 307 transactions and 19,398 sessions, but a lower AOV of $50-75 and a conversion rate of 1.50-2.00%. natureofbeauty.com and lanjaenicke.com had revenues of $7,025 and $9,287, respectively, with similar transaction and session numbers to natureofthings.com, but with higher AOVs and conversion rates in the $100-125 range and 2.00-3.00%, showing slightly better performance in those domains compared to natureofthings.com.

takamichibeautyroom.com screenshot
#1 takamichibeautyroom.com
33.4K
Revenue
9.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
asutra.com screenshot
#2 asutra.com
18.8K
Revenue
19.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
natureofbeauty.com screenshot
#3 natureofbeauty.com
7K
Revenue
2.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
lanjaenicke.com screenshot
#4 lanjaenicke.com
9.3K
Revenue
2.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
hollyhallsupply.com screenshot
#5 hollyhallsupply.com
3.6K
Revenue
362
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
natureofthings.com vs top market performers
natureofthings.com
top retailers
conversion rate vs average order value for natureofthings.com and its competitors
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Revenue share by device at natureofthings.com

In November large majority of sales on natureofthings.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on natureofthings.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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natureofthings.com channels

Identify top traffic channels that drive growth for natureofthings.comand discover how performance of traffic channels has changed over time.

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natureofthings.com Google Ads spend

Evaluate natureofthings.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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natureofthings.com devices

Review natureofthings.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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natureofthings.com top markets

Explore natureofthings.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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natureofthings.com country & global rank

Assess the ranking of natureofthings.com among other retailers within its primary country and worldwide.

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