Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jun 2026
All countries
Home/Insights/Retailers/natureofthings.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for natureofthings.comnatureofthings.com

Start benchmarking for free
Sign in with GoogleSign up with Google
10.6K
Revenue
Jun 26
3.6K
Sessions
Jun 26
3.0-3.5%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
Loading...

Natureofthings.com sells a variety of sought-after natural and sustainable wellness products. Their inventory includes carefully crafted skincare items, herbal supplements, and therapeutic aromatherapy essentials. The website caters to health-conscious consumers who seek plant-based remedies and eco-friendly products that promote well-being and self-care.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

natureofthings.com Annual Revenue and Growth

natureofthings.com's annual sales on its online store amounted to $89.3K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$89.3K
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
natureofthings.com revenue by year

natureofthings.com's monthly revenueOVER TIME
View real-time data

Over the past three months, natureofthings.com revenue has experienced decline of 16%, compared to the preceding three months.

View real-time data
natureofthings.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In June 2026, natureofthings.com, operating in the BEAUTY AND COSMETICS sector, generated online sales revenue of $10,622, significantly below the industry median of $40,079, with a conversion rate of 3.00-3.50%, just shy of the high benchmark of 4.53%. Their average order value (AOV) ranged from $75-100, lower than the industry high of $208, and recorded 3,598 sessions, far fewer than the median of 16,700 and a stark contrast to the 57,073,774 sessions of market leader sephora.com. These metrics indicate room for improvement in traffic and sales performance within a competitive landscape.
Read more

natureofthings.com competitors

In June 2026, natureofthings.com generated a revenue of $10,622 from 109 transactions across 3,598 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. In comparison, takamichibeautyroom.com outperformed with $33,889 in revenue, 384 transactions, and a lower conversion rate of 2.50-3.00%. asutra.com recorded $24,637 in revenue with 374 transactions but had a significantly lower AOV of $50-75 and a conversion rate of 1.00-1.50%. Conversely, natureofbeauty.com, although less revenue at $7,093, had a higher AOV of $100-125. lanjaenicke.com also lagged slightly behind natureofthings.com in revenue at $9,365, yet showcased a higher AOV of $125-150 and a similar conversion rate. Finally, dianehiggins.com, with $3,618 in revenue, was the least competitive, highlighting natureofthings.com's relatively strong market position.

takamichibeautyroom.com screenshot
#1 takamichibeautyroom.com
33.9K
Revenue
12.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
asutra.com screenshot
#2 asutra.com
24.6K
Revenue
25.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
natureofbeauty.com screenshot
#3 natureofbeauty.com
7.1K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
lanjaenicke.com screenshot
#4 lanjaenicke.com
9.4K
Revenue
2.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
dianehiggins.com screenshot
#5 dianehiggins.com
3.6K
Revenue
1.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
natureofthings.com vs top market performers
natureofthings.com
top retailers
conversion rate vs average order value for natureofthings.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at natureofthings.com

In June large majority of sales on natureofthings.com, 92% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on natureofthings.com, 92% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries natureofthings.com operates in

natureofthings.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

natureofthings.com channels

Identify top traffic channels that drive growth for natureofthings.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

natureofthings.com Google Ads spend

Evaluate natureofthings.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

natureofthings.com devices

Review natureofthings.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

natureofthings.com top markets

Explore natureofthings.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

natureofthings.com country & global rank

Assess the ranking of natureofthings.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard