Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/natureofthings.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for natureofthings.comnatureofthings.com

Start benchmarking for free
Sign in with GoogleSign up with Google
7K
Revenue
Jul 26
3.5K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
Loading...

Natureofthings.com sells a variety of sought-after natural and sustainable wellness products. Their inventory includes carefully crafted skincare items, herbal supplements, and therapeutic aromatherapy essentials. The website caters to health-conscious consumers who seek plant-based remedies and eco-friendly products that promote well-being and self-care.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

natureofthings.com Annual Revenue and Growth

natureofthings.com's annual sales on its online store amounted to $89.3K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$89.3K
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
natureofthings.com revenue by year

natureofthings.com's monthly revenueOVER TIME
View real-time data

Over the past three months, natureofthings.com revenue has experienced growth of 34%, compared to the preceding three months.

View real-time data
natureofthings.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2026, natureofthings.com experienced 3,457 sessions, while an average beauty and cosmetics store sees around 17,100 sessions monthly. The site's online sales revenue reached $7,046, significantly lower than the average of $39,200 for its category. Its conversion rate stood between 2.00-2.50%, which is within the typical range of 1.1% to 4.37% for beauty and cosmetics. Additionally, the average order value (AOV) ranged from $75-100, comfortably within the category's typical AOV range of $52 to $207.
Read more

natureofthings.com competitors

In July 2026, natureofthings.com excels with a conversion rate of 2.00-2.50%, tying with dianehiggins.com but ranking lower overall. However, it lags behind competitors such as takamichibeautyroom.com, which leads with a revenue of $33,900, outperforming natureofthings.com by $26,900. In terms of transactions, natureofthings.com recorded 76, trailing takamichibeautyroom.com by 303. With 3,457 sessions, natureofthings.com ranks 4th, significantly behind asutra.com, which boasts 25,700 sessions, leaving a gap of 22,200. The average order value for natureofthings.com is in the $75-100 range, similar to some competitors, but overall performance shows it has room for improvement to compete more effectively in this market.

takamichibeautyroom.com screenshot
#1 takamichibeautyroom.com
33.9K
Revenue
11.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
asutra.com screenshot
#2 asutra.com
21.6K
Revenue
25.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
natureofbeauty.com screenshot
#3 natureofbeauty.com
4.9K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
lanjaenicke.com screenshot
#4 lanjaenicke.com
24K
Revenue
5.4K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
dianehiggins.com screenshot
#5 dianehiggins.com
3.6K
Revenue
1.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
natureofthings.com vs top market performers
natureofthings.com
top retailers
conversion rate vs average order value for natureofthings.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at natureofthings.com

In July large majority of sales on natureofthings.com, 92% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on natureofthings.com, 92% was finalized on desktop devices, with 8.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries natureofthings.com operates in

natureofthings.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

natureofthings.com channels

Identify top traffic channels that drive growth for natureofthings.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

natureofthings.com Google Ads spend

Evaluate natureofthings.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

natureofthings.com devices

Review natureofthings.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

natureofthings.com top markets

Explore natureofthings.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

natureofthings.com country & global rank

Assess the ranking of natureofthings.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard