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Home/Insights/Retailers/natureofbeauty.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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10.4K
Revenue
Oct 25
4.1K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Natureofbeauty.com is an online platform offering a variety of cosmetics, skincare, and personal care products. The website features a range of organic, natural, and eco-friendly items, providing consumers with options for clean and sustainable beauty. Customers can explore and purchase various products to enhance their routines and embrace a more natural approach to beauty.

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natureofbeauty.com Annual Revenue and Growth

natureofbeauty.com's annual sales on its online store amounted to $67.1K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$67.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
natureofbeauty.com revenue by year

natureofbeauty.com's monthly revenueOVER TIME
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Over the past three months, natureofbeauty.com revenue has experienced growth of 73%, compared to the preceding three months.

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natureofbeauty.com revenue growth for last six months
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OVERVIEW
In October 2025, natureofbeauty.com generated $10,428 in online sales, significantly below the BEAUTY AND COSMETICS median of $41,294, with a conversion rate between 2.00-2.50%, lower than the high benchmark of 4.65%. Its average order value (AOV) ranged from $125-150, while the industry high is $202. The site attracted 4,075 sessions, far below the median of 18,156 and the leading competitor, sephora.com, which garnered an impressive 49,510,502 sessions, highlighting natureofbeauty.com’s challenges in gaining traction within the competitive beauty market.
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natureofbeauty.com competitors

When comparing natureofbeauty.com to its competitors in October 2025, it is clear that natureofbeauty.com falls behind in terms of revenue. With a revenue of $10,428 from 83 transactions and 4,075 sessions, natureofbeauty.com lags behind grandecosmetics.com, which has a revenue of $36,126 from 515 transactions and 76,147 sessions. However, natureofbeauty.com does excel in terms of average order value (AOV) with a range of $125-150, compared to its competitors like veganscene.com with an AOV of $150-175. Additionally, natureofbeauty.com has a decent conversion rate of 2.00-2.50%, which is on par with some competitors like natureofthings.com with a conversion rate of 2.50-3.00%. Overall, natureofbeauty.com shows potential for growth in revenue with a focus on increasing transactions and sessions to catch up to its competitors.

grandecosmetics.com screenshot
#1 grandecosmetics.com
36.1K
Revenue
76.1K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
veganscene.com screenshot
#2 veganscene.com
8.6K
Revenue
3.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
natureofthings.com screenshot
#3 natureofthings.com
14.9K
Revenue
6.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
shopfigandflower.com screenshot
#4 shopfigandflower.com
4.7K
Revenue
1K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
alkaitis.com screenshot
#5 alkaitis.com
5.3K
Revenue
3.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
natureofbeauty.com vs top market performers
natureofbeauty.com
top retailers
conversion rate vs average order value for natureofbeauty.com and its competitors
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natureofbeauty.com channels

Identify top traffic channels that drive growth for natureofbeauty.comand discover how performance of traffic channels has changed over time.

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natureofbeauty.com Google Ads spend

Evaluate natureofbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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natureofbeauty.com devices

Review natureofbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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natureofbeauty.com top markets

Explore natureofbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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natureofbeauty.com country & global rank

Assess the ranking of natureofbeauty.com among other retailers within its primary country and worldwide.

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