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Apr 2025
All countries
TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

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3.3M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Muji.us is an online platform that offers an assortment of products. Their inventory comprises minimalist-inspired items with a focus on functionality and natural materials. From home furniture and accessories to clothing and stationery, Muji.us sells a diverse range of aesthetically neutral and thoughtfully designed products for everyday use.

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muji.us's revenueOVER TIME
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Over the past three months, muji.us revenue has experienced decline of 34%, compared to the preceding three months.

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muji.us revenue decline for last six months
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OVERVIEW
muji.us in the e-commerce_and_shopping industry had a revenue of $3,318,248 in April 2025, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $100-125. The number of sessions for muji.us was 1,314,997, with the highest sessions at 27,831,331 from boots.com. The median revenue in the e-commerce_and_shopping category was $84,777, the highest revenue was from qvc.com at $96,746,399, the highest conversion rate was 3.74%, the highest AOV was $350, and the lowest AOV was $57.
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muji.us competitors

muji.us, with a revenue of 3,318,248 and 28,654 transactions, stands out among its competitors in the stationery and lifestyle industry. When compared to yosekastationery.com, notebooktherapy.com, tokyopenshop.com, and kawaiipenshop.com, muji.us leads in revenue and transactions. However, it falls slightly behind jetpens.com, which boasts a significantly higher revenue of 5,512,289 and 63,091 transactions. In terms of sessions, muji.us ranks second with 1,314,997, trailing behind jetpens.com. muji.us and kawaiipenshop.com have similar AOV in the range of 75-100, while jetpens.com has the highest AOV range. Moreover, muji.us has a competitive conversion rate of 2.00-2.50%, placing it on par with kawaiipenshop.com but slightly lower than jetpens.com. Overall, muji.us excels in revenue and transactions, positioning itself as a key player in the industry.

kawaiipenshop.com screenshot
#1 kawaiipenshop.com
225.4K
Revenue
139K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
jetpens.com screenshot
#2 jetpens.com
5.5M
Revenue
2.1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
notebooktherapy.com screenshot
#3 notebooktherapy.com
255.8K
Revenue
198.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
yosekastationery.com screenshot
#4 yosekastationery.com
243.5K
Revenue
224.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
tokyopenshop.com screenshot
#5 tokyopenshop.com
190K
Revenue
136.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
muji.us vs top market performers
muji.us
top retailers
conversion rate vs average order value for muji.us and its competitors
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Revenue share by device at muji.us

In April large majority of sales on muji.us, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In April large majority of sales on muji.us, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
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muji.us channels

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muji.us Google Ads spend

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muji.us devices

Review muji.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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muji.us top markets

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muji.us country & global rank

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