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Jul 2025
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Home/Insights/Retailers/kawaiipenshop.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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245.3K
Revenue
149.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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The website kawaiipenshop.com offers a variety of products for purchase. Their inventory includes a range of pens, including gel pens, colorful pens, and cute pens. Additionally, they sell stationery items such as notepads, stickers, washi tape, and other cute office supplies.

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kawaiipenshop.com's revenueOVER TIME
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Over the past three months, kawaiipenshop.com revenue has experienced decline of 2%, compared to the preceding three months.

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kawaiipenshop.com revenue decline for last six months
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OVERVIEW
In July 2025, kawaiipenshop.com in the BEAUTY AND COSMETICS industry had a revenue of $245,278 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The website received 149,465 sessions, which is above the median of 20,909 in the industry. Despite strong performance, kawaiipenshop.com falls below the largest online store in the category, themancompany.com, which had a revenue of $113,233,299. Additionally, the highest conversion rate in the industry is 4.31% and the highest AOV is $211, while the lowest conversion rate is 1.0% and the lowest AOV is $51.
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kawaiipenshop.com competitors

In July 2025, kawaiipenshop.com generated a revenue of $245,278 with 2,998 transactions and 149,465 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, we see that tokyopenshop.com had lower revenue at $184,837 with 1,877 transactions and 118,181 sessions, similar AOV and a slightly lower conversion rate. On the other hand, jetpens.com stood out with a significantly higher revenue of $4,865,715, 58,977 transactions, and 2,030,187 sessions, with a higher conversion rate of 2.50-3.00%. Other competitors like notebooktherapy.com, yosekastationery.com, and muji.us fell within different ranges of revenue, transactions, sessions, AOV, and conversion rates compared to kawaiipenshop.com, showcasing the diverse landscape of the stationery market.

tokyopenshop.com screenshot
#1 tokyopenshop.com
184.8K
Revenue
118.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
jetpens.com screenshot
#2 jetpens.com
4.9M
Revenue
2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
notebooktherapy.com screenshot
#3 notebooktherapy.com
236.2K
Revenue
223.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
yosekastationery.com screenshot
#4 yosekastationery.com
204.4K
Revenue
235.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
muji.us screenshot
#5 muji.us
3.4M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
kawaiipenshop.com vs top market performers
kawaiipenshop.com
top retailers
conversion rate vs average order value for kawaiipenshop.com and its competitors
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Revenue share by device at kawaiipenshop.com

In July large majority of sales on kawaiipenshop.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on kawaiipenshop.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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kawaiipenshop.com channels

Identify top traffic channels that drive growth for kawaiipenshop.comand discover how performance of traffic channels has changed over time.

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kawaiipenshop.com Google Ads spend

Evaluate kawaiipenshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kawaiipenshop.com devices

Review kawaiipenshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kawaiipenshop.com top markets

Explore kawaiipenshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kawaiipenshop.com country & global rank

Assess the ranking of kawaiipenshop.com among other retailers within its primary country and worldwide.

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