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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

miniinthebox.com

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659.5K

Revenue

107.1K

Sessions

5.0-5.5%

Conv. rate

$100-125

AOV

Main country of store: FRANCE
Website category: COMPUTERS AND TECHNOLOGY

MiniInTheBox offers wide selection of Cool Gadgets, electronic gadgets at cheap price; find new and cool gadgets for time limit of 50% discount and enjoy free shipping now!

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miniinthebox.com's revenueOVER TIME
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Over the past three months, miniinthebox.com revenue has experienced decline of 38%, compared to the preceding three months.

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miniinthebox.com revenue decline for last six months

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OVERVIEW

miniinthebox.com in the COMPUTERS AND TECHNOLOGY industry had a revenue of $659,467 with a conversion rate of 5.00-5.50% and an AOV of $100-125, while the highest revenue came from apple.com at $2,405,019,954. The highest conversion rate was 3.83% and the highest AOV was $879, with the lowest conversion rate at 0.47% and the lowest AOV at $116. miniinthebox.com had 107,121 sessions, with the highest being 798,244,319 from samsung.com and a median of 43,808 in the COMPUTERS AND TECHNOLOGY industry for the month of May 2025.

miniinthebox.com competitors

In May 2025, miniinthebox.com lags behind its competitors in terms of revenue, transactions, and sessions. While miniinthebox.com generated $659,467 in revenue from 5,430 transactions and 107,121 sessions, hsn.com outperformed with $59,859,504 in revenue from 369,867 transactions and 10,810,095 sessions. Similarly, lightinthebox.com also surpassed miniinthebox.com with $7,350,761 in revenue from 158,408 transactions and 12,843,879 sessions. In terms of Average Order Value (AOV) and conversion rate, miniinthebox.com falls within the range of $100-125 and 5.00-5.50% respectively. hsn.com boasted a higher AOV range of $150-175 but a lower conversion rate of 3.00-3.50%. Meanwhile, lightinthebox.com had a lower AOV range of $25-50 and the lowest conversion rate of 1.00-1.50%. Overall, miniinthebox.com may need to strategize to increase its market performance compared to its competitors.

#1 lightinthebox.com

7.4M

Revenue

12.8M

Sessions

1.0-1.5%

Conv. rate

$25-50

AOV

#2 hsn.com

59.9M

Revenue

10.8M

Sessions

3.0-3.5%

Conv. rate

$150-175

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

miniinthebox.com vs top market performers

miniinthebox.com

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Revenue share by device at miniinthebox.com

In May large majority of sales on miniinthebox.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices.

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miniinthebox.com channels

Identify top traffic channels that drive growth for miniinthebox.comand discover how performance of traffic channels has changed over time.

miniinthebox.com Google Ads spend

Evaluate miniinthebox.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

miniinthebox.com devices

Review miniinthebox.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

miniinthebox.com top markets

Explore miniinthebox.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.