michaelhill.com.au
MichaelHill.com.au is an online retailer offering a wide range of jewelry products. Their inventory includes engagement rings, wedding bands, earrings, necklaces, bracelets, and watches made from various materials like gold, silver, diamonds, and gemstones. Additionally, the website provides information about their stores, latest collections, warranties, and customization options.
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michaelhill.com.au Annual Revenue and Growth
michaelhill.com.au's annual sales on its online store amounted to $26.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
michaelhill.com.au's monthly revenueOVER TIME
Over the past three months, michaelhill.com.au revenue has experienced growth of 63%, compared to the preceding three months.
michaelhill.com.au competitors
In December 2025, michaelhill.com.au generated a revenue of $2,738,631 from 19,770 transactions with 1,484,339 sessions, resulting in an average order value (AOV) of $125-$150 and a conversion rate of 1.00-1.50%. In comparison, Brilliant Earth outperformed with a revenue of $94,034,501 from 120,005 transactions and 4,856,036 sessions, boasting an AOV of $775-$800 and a conversion rate of 2.00-2.50%. Pandora had a revenue of $40,675,607 from 399,437 transactions and 31,483,239 sessions, with an AOV of $100-$125 and a conversion rate of 1.00-1.50%, while James Allen generated $14,453,559 in revenue from 15,731 transactions and 1,062,850 sessions, showing an AOV of $900-$925 and a conversion rate of 1.00-1.50%. Swarovski and Vrai also had strong performances but with different AOVs and conversion rates compared to Michael Hill.
Revenue share by device at michaelhill.com.au
In December large majority of sales on michaelhill.com.au, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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michaelhill.com.au channels
Identify top traffic channels that drive growth for michaelhill.com.auand discover how performance of traffic channels has changed over time.
michaelhill.com.au Google Ads spend
Evaluate michaelhill.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
michaelhill.com.au devices
Review michaelhill.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
